Changing the game! Learn how Long Beach City College made Athletic Fundraising a priority. LBCC Foundation supports the vision to elevate LBCC Athletics through strategic annual fund development and a long-term athletic endowment funding. By building a relationship with your Athletic Department our goal is to empower and encourage you to understand the value collegiate athletics has in your fundraising portfolio. Through this relationship you will be able to provide essential leadership and access to quality resources that directly support the growth and progress needed for student-athlete achievements. Fundraising campaigns can be framed around corporate dollars on campus who facilitate large athletic projects and capital improvements, grants programs and summer youth programs through the use of campus athletic facilities. Additional funding and engagement can come from strategic community partnerships, faculty and staff monthly giving and payroll deductions for employees. Utilizing your campus facilities for naming campaigns can actualize major gifts to establish a long-term endowment. Athletics is the front porch into many institutions and understanding the value athletics brings to the table as well as maintaining successful fundraising programs will provide significant and long-term benefit during economic down times and budget cuts.