Planning Committee
Conference Chair
Andrea Crowley
Andrea joined Warwick in 2002, bringing her experience in the charity sector and internet solutions to Higher Education. With a background in both fundraising and operations roles, Andrea started raising major gifts towards medical research, before taking on responsibility for Development Operations. Her remit was then extended to include Alumni & Supporter Engagement. Andrea is an expert on alumni and fundraising systems, and has reshaped the Development Services function at Warwick to enable an insight-driven approach to fundraising strategy. She has introduced robust compliance procedures, playing a key role in the institutional response to GDPR, and created a new Alumni Engagement team. Andrea recently led Warwick’s project to implement Blackbaud CRM. She is a member of the CASE Development Services Conference Planning Committee and has presented frequently on alumni and donor CRM at sector conferences and events.
Planning Committee
Martyn Clay
Charlotte Dewhurst
Charlotte Dewhurst is Associate Director of Development within the University of Oxford's Central Development Office where her responsibilities include DARS (Development and Alumni Relations Systems), Regular Giving and Gift Administration. Before she joined Oxford 2.5 years ago Charlotte worked for 15 years at the Scientific, Technical and Medical Publisher, Elsevier, in roles covering marketing strategy, communications and operations, as well as customer engagement, customer experience and business intelligence.
Sophie Hutchinson
Sophie is responsible for the running of Philanthropy and Global Engagement on a day to day basis at LSE. She has oversight for teams within alumni and supporter engagement and fundraising services, such as gift management, systems, insight and planning. Sophie works closely with colleagues in other professional services divisions to enable the team to work as effectively as possible.
Jennie Moule
Jennie is Managing Director of Advancement Services at the University of Cambridge leading a team of 55 professionals working across information services, gift & data management, prospect research & portfolio management, business intelligence, talent, finance, and other services. She also leads on strategy, planning and performance for the department.
Prior to this Jennie built the successful advancement operations consultancy, Alveo Consulting, working with a range of clients over 8 years including most of the Russell Group universities, National Trust, Cancer Research UK, National Theatre and a number of schools.
She built her experience as Director of Development Strategy and Operations at University College London for over 10 years, where she managed fundraising operations and led strategy and planning for their £600m campaign.
A firm believer in sharing experience, driving improvement and giving practical support to those in the sector, Jennie is a sought-after speaker, trainer, mentor and coach. She is a CASE Laureate, in recognition for her volunteering service, and has held a CASE Crystal Apple since 2016. Jennie was chair of the inaugural CASE Development Services conference in 2008 and remains a member of the planning committee all these years later.
Lisa Williams
Lisa Williams has worked in the Development and Alumni Relations team at Exeter for over 17 years. During that time, Lisa has held a variety of roles including regular giving, legacy and major gift fundraising. In 2014 Lisa was appointed to the newly created role of Head of Operations and now oversees the prospect research, data and insight, finance and donor relations functions.