Principal corporate and foundation gifts with and without alumni engagement
Expectations for large and even transformational gifts from corporations and foundations often are an order of magnitude bigger than historical giving from those sources. In the context of campaigns and special initiatives (think AI, DEIB, Climate, 100 & Change), how can fundraisers raise expectations of prospective donors and manage expectations within their own institutions? What are strategies and practices for marshalling internal teams to prepare big proposals? How do you grow and sustain needed external partners? What is the role of alumni connections and how do alumni in different roles and at different levels effectively help the process? What if there are no alumni – what other close connections and friends can act as advocates and champions?