Program
Tuesday, April 2, 2024
Preconference Workshop
8:30 AM - 11:30 AM ET
Magazine Redesign Workshop
You know it’s time to redesign, but you’re not sure how to begin. What’s different in your readership? Your college’s or university’s expectations? Your own visions? Whether you’re looking for a complete overhaul or a refresh, this workshop will help you understand the mission, the changing audience, and the various phases of a comprehensive magazine redesign.
Workshop speakers Alison Bennie and Kelly McMurray are magazine veterans with many publications between them. We will listen and share our own experiences with various redesigns. Our workshop will be an engaging, open discussion about goals, vision, and barriers. We’ll showcase before-and-after examples, discuss editorial plans, branding, administrative buy-in, internal roles, and examine case studies. At the end of this workshop, you’ll have a framework set up for your own publication’s redesign.
Speakers: Alison Bennie, Associate Vice President for Communications, Bowdoin College, Kelly McMurray, Founder & Creative Director, 2communiqué
12:00 PM - 1:30 PM ET
Registration
Welcome to Washington, DC! Stop by the registration desk beginning at noon to check in and pick up your conference materials.
Plenary
1:30 PM - 1:45 PM ET
Welcome and Opening Remarks
Join your conference chairs to kick off the 2024 Editors Forum.
Plenary
1:45 PM - 2:45 PM ET
Opening Keynote: Storytelling through Photography and Design
Shaping the visual direction of long-form print and digital stories can be a daunting task. We will discuss how we assign photography, select images from a large group, how we pace those images across the pages of a story, and how we use design creatively to help visualize the story subject.
Speakers: Elaine Bradley, Design Director, Elaine Bradley Design, Jennifer Pritheeva Samuel, International Photo Assignment Editor, The Washington Post
2:45 PM - 3:15 PM ET
Networking Break and Opening of the Magazine Exchange
Visit the Magazine Exchange, meet with exhibitors and network with your Editors Forum colleagues. Snacks and coffee will be provided.
Plenary
3:15 PM - 4:15 PM ET
The Power of What's Working: Storytelling for Social Impact
Solutions Journalism was born out of the idea that there is deep value in mainstream media surfacing responses to social problems and covering them with the same rigor and insight required in covering the problem itself.
The work of the Solutions Insights Lab (SIL) is not journalism — it is targeted research — and supports storytelling and social change more broadly, by identifying and interrogating what’s working and what’s not in a sector or field. It is grounded in research, interviews and conversations in the hopes of advancing problem-solving knowledge.
Ambika will take the audience through the What's Working: Solving the World's Most Pressing Problems portal, and how it takes people and organization's stories through the arc of response, evidence, insight and limitations. Using these four pillars of solutions journalism, organizations can refine their story of social change and catalyze a myriad of outcomes.
What does it mean to use insights to build on innovation and impact within your organization and with your sector?
Speakers: Ambika Samarthya-Howard, Chief Innovation Officer, Solutions Journalism Network
4:30 PM - 5:30 PM ET
Networking Reception
Join conference speakers and your colleagues to network and celebrate the first day of the Editors Forum. Drinks and hors d'oeuvres will be provided. Don't forget your business cards!
5:30 PM - 5:30 PM ET
Conference Adjourns for the Day
Dinner on your own. Enjoy your evening in Washington, DC!
Optional dine-arounds in small groups will be offered, online sign up required.
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