The Art of Discovery: Unlocking Donor Potential for Strategic Growth
2:45 PM - 3:45 PM EST
Speaker(s): Heather Foss Thomas, Assistant Vice President for Central Development, University of Maryland
Plenary
When you hear "discovery and qualification," you might think of simply identifying prospects and gauging their potential—but there's a whole world of opportunity beyond that! In this dynamic session, we'll dive into the art of discovery, exploring the untapped insights hidden within your donor profile, aligning your organization's needs with donor passion, and sharpening the tools in your Gift Officer Toolkit.
You'll learn new strategies to spark meaningful first conversations, master the skills to qualify (or disqualify) new prospects, and confidently guide them toward more strategic, high-impact discussions. Get ready to elevate your approach and unlock new pathways to success!