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Social Media and Community
Social Media and Community
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4:00 PM - 5:00 PM ET
Social Media Symphony: Tuning into Campus Trends
Social media, the beating heart of connections with students, alumni, and donors, is the key to success. Our session immerses you in the dynamic world of social media trends, showing you how they can supercharge your institution's advancement and marketing efforts. Unleash your potential to connect, engage, and elevate your institution to new heights with confidence, joy, and a vibrant community cheering you on!
Speakers: Victoria Ambriz, Assistant Director, Marketing & Communications, University of the Pacific - McGeorge School of Law, Ashley Golledge, Director, Marketing & Communications, University of the Pacific - McGeorge School of Law, Alex Banks, Communications Coordinator, University of the Pacific - McGeorge School of Law
Competencies: Global and Cultural CompetenceStrategic Thinking
Experience Level: Level 3All Levels
3:45 PM - 4:45 PM ET
Why LinkedIn is a Graduate Program's Best Friend
The paradigm of education marketing has shifted drastically in the digital age. As graduate programs aim to attract a mature, career-focused demographic, LinkedIn emerges as the optimal platform for such outreach. This report delves into the intricate dynamics of why and how LinkedIn has become an indispensable ally for graduate programs worldwide.
Speakers: Josh Young, Multimedia Designer and IT Specialist, University of Texas at Arlington
Competencies: Relationship BuildingStrategic Thinking
Experience Level: All LevelsAll Levels