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Social Media and Community
Social Media and Community
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4:00 PM - 5:00 PM ET
Social Media Symphony: Tuning into Campus Trends
Social media, the beating heart of connections with students, alumni, and donors, is the key to success. Our session immerses you in the dynamic world of social media trends, showing you how they can supercharge your institution's advancement and marketing efforts. Unleash your potential to connect, engage, and elevate your institution to new heights with confidence, joy, and a vibrant community cheering you on!
Speakers: Victoria Ambriz, Assistant Director, Marketing & Communications, University of the Pacific - McGeorge School of Law, Ashley Golledge, Director, Marketing & Communications, University of the Pacific - McGeorge School of Law, Alex Banks, Communications Coordinator, University of the Pacific - McGeorge School of Law
Competencies: Global and Cultural CompetenceStrategic Thinking
Experience Level: Level 3All Levels
4:00 PM - 5:00 PM ET
Going for GOLD
Engaging recent graduates is typically top of mind for many alumni engagement and annual giving teams. Social media plays a big role in helping Graduates Of the Last Decade (GOLD) alumni stay connected to their university. In this presentation, we'll look at how to leverage social media to stay in touch with GOLD alumni, how to help keep them engaged after graduation, and how to capitalize on university-wide wins to keep GOLD alumni proud of their alma mater.
Speakers: Katy Henchy, Social Media Manager, University of Connecticut Foundation, Inc
Competencies: Strategic ThinkingRelationship Building
Experience Level: All LevelsAll Levels
