In today’s crowded landscape of campus-wide giving campaigns, alumni engagement and advancement professionals often face fierce competition to capture attention and donations. This session, "Standing Out in the Crowd: Amplifying Alumni Engagement in Competitive Campus Giving Campaigns," will give you strategies to help boost your unit’s impact in campus giving campaigns, build stronger connections with alumni and drive campaign participation. We’ll explore unique approaches that will distinguish your department and align your unit’s goals with broader institutional objectives while creating personalized, impactful messaging that resonates with your audience.

Learn how to engage stakeholders during live events by creating a dynamic social media strategy! This session will cover building pre-event excitement, securing and empowering social media ambassadors, and effective tactics for maintaining energy throughout the event. You’ll walk away with practical tips to maximize audience participation and amplify your event’s impact across social media platforms. Whether you're hosting a small gathering or a large conference, this session will help you engage your audience and drive meaningful interactions in real time.