See how the latest innovations are changing special events forever and engaging even the most strategic donors in new ways. Learn how organizations are leveraging personalization to engage strategic donors and analytics to meet goals. Clemson innovated their Homecoming weekend event experiences for donors with personalized digital purls for their top giving societies (up to $10 Million donors). They sent a unique invitation to each donor, a personalized reminder, and a weekend itinerary they could save to their phone. The results were incredible and deemed “a smashing success”. Key donors raved about the experience.
See examples of these experiences and where you could use them for special events.

Intermediate Track