Building a Data-Centered Culture at Your Institution
2:00 PM - 3:00 PM CT
Speaker(s): Shalonda Martin, Sr. Director of Advancement Services, Pomona College
Elective Session
Every organization has a potential treasure trove of data, but not everyone recognizes the potential value of this commodity. This session will focus on the basics of addressing data needs at your organization. Participants will explore the value of data, strategies for data acquisition and integration, and practical ways in which we address data integrity. Importantly, practical means of measuring data-related ROI are explored.