Faculty & Speakers
Meet Your Co-Chairs
David Jones
David S. Jones has built a twenty-eight-year career in higher education and served in advancement roles for the majority of that time. He presently leads a department at UGA including the unit areas of Annual & Special Giving and Advancement Services. A large and critical component of the overall Development operation, the department is a catalyst for both annual and major gift support bridging the flow between annual giving cycles, data analytics, alumni engagement, and the systems for marketing, prospect identification and management.
He began his work experience as Director of Student Activities at Gordon College, a small two-year school in Barnesville, GA. Returning to his alma mater with a deeper understanding of the student experience influence on philanthropic support, he then coordinated the alumni and development programs for UGA’s Warnell School of Forestry & Natural Resources. David transitioned to the university’s central advancement office in 1998 overseeing the annual giving programs for the institution and later also provided leadership for donor relations, advancement research, and prospect management. The Georgia Fund presently raises more than $20 million through an integrated phone, mail, and digital campaign. David led Georgia’s annual giving programs through several strategic transitions including multiple-ask strategies and a shift from alumni dues to charitable giving. He was the lead contact for development in a donor database conversion to Blackbaud CRM and is a change agent for continued innovation in fundraising marketing approaches and processes. His latest projects at UGA include centralizing all solicitation marketing efforts for 13 Schools and Colleges and also evolving the calling program into the University’s first Alumni Digital Engagement Center.
David is a “double dog” alumnus of UGA, with an undergraduate degree in public relations from the Grady College of Journalism and Mass Communication and a Master’s degree in organizational development from the College of Education. A CASE Crystal Apple award recipient for excellence in teaching, he has chaired numerous CASE programs and is a frequent presenter and facilitator at professional regional and national conferences including Persuasive Development Writing and the CASE Summer Institute in Educational Fund Raising.
Jennifer Bowie
Jennifer Bowie is Chief of Staff for University Advancement at Ohio University. She serves as a key member of the advancement leadership team—managing executive communication, helping to facilitate fundraising efforts for priority institutional initiatives, supporting VP and University President prospect management, and managing Advancement human resources and division-wide strategy. Prior to that appointment, she had been AVP of advancement communication and marketing and chief of staff (since July 2018), and prior to that had been executive director of development, advancement communication and marketing, since March of 2011. She also has served OHIO as director of development for annual giving and was the director of development for the annual fund & communications. She began her career in development in 1999 at OHIO as a major gifts officer. In 2001 she became the director of development communications.
Jennifer is a two-time Ohio University graduate, having earned her bachelor’s of science in journalism from the E. W. Scripps School of Journalism in 1994 and her master’s of science in communication in 1999. While pursuing her master’s, Jennifer taught a number of courses in the Scripps School including feature writing and essential college grammar.
Prior to beginning work on her master’s in 1997, and embarking on a career in higher education, Jennifer worked in healthcare communications for Deaconess Hospital in Cincinnati, Ohio.
Keynote Speaker
Devin T. Mathias
Devin Mathias leads the development team of the Center for Disaster Philanthropy (CDP). He has been a fundraising and marketing professional for more than twenty years.
He led annual giving for the University of Florida and the University of Michigan, followed by a tenure in management, marketing and development consulting. While consulting, his clients included a wide variety of leading nonprofits, such as the Boston Children’s Hospital, the Chicago Botanic Garden, Cornell University, Duke University, the Fashion Institute of Technology, Johns Hopkins University, the Massachusetts Institute of Technology, Public Radio International, Stanford University, the University of California – Santa Cruz and the University of Pennsylvania. These efforts focused on marketing, capital campaigns, major gifts fundraising and annual giving efforts.
Devin then served as the Chief Development & Communications Officer for The Cornucopia Institute, the leading organic food industry watchdog organization. He helped lead an overhaul of the development and communications strategies and served as interim executive director after the founding executive director’s departure.
Devin’s philanthropic career was inspired by participating in leadership roles for Penn State’s Dance Marathon while earning his undergraduate degree in communications. While working for the University of Florida, Devin earned his MBA from the Warrington School of Business.
He lives in State College, Pennsylvania with his wife, Tiffany, and three children. He is on the board of his local Rotary club and is active in a number of volleyball leagues and tournaments.
Devin has presented for and served in leadership roles with organizations such as the Association of Fundraising Professionals, the Association of Donor Relations Professionals and the Annual Giving Directors’ Consortium.
Faculty
Heath Elliott
Heath Elliott serves at the associate dean for development and alumni relations at the Johns Hopkins Bloomberg School of Public Health, having previously served as senior director of development since 2011. He currently oversees the School’s development, stewardship and alumni relations programs. He also oversaw the School’s marketing and communication functions for three years. Prior to his tenure at the Bloomberg School, Heath held senior management positions at Harvey Mudd College and Pomona College, working in major gifts, alumni relations and annual giving programs. Heath earned a Bachelor of Arts from Centenary College of Louisiana, a Master of Education from the University of South Carolina, and a Master of Business Administration from the Drucker School of Management at Claremont Graduate University.
Matthew Honeycutt
Matt Honeycutt is Chief Development Officer for the Food Bank for New Yok City. He joined the team in July of this year as Food Bank was just coming out of its COVID crisis response. Today, Food Bank is on track to deliver over 100 million pounds of food to families in need across the five Boroughs, and Matt leads the team of marketing, advocacy, and fundraising professionals dedicated to ensuring the resources are there to provide healthy meals to over 1.8 million families in New York City.
Before joining Food Bank, Matt served as the Vice President of Development at Feeding Westchester where he developed an amazing team of professionals and helped create and cast the vision for the organization’s marketing, fundraising, and volunteer initiatives.
Most recently, Matt helped lead Feeding Westchester’s response to the COVID pandemic. During this time, Feeding Westchester doubled distribution to 20MM pounds, grew revenue by more than 400%, and gained international, as well as national attention, for its response to the crisis. Since March, the Feeding Westchester team has consulted with Feeding Hong Kong to develop its Mobile Pantry program, assisted over 100 food banks in the Feeding America Network with material support for fundraising, doubled the organization’s major giving program, and produced the first televised celebrity fundraising television show for Feeding Westchester.
Before food banking, Matt spent over two decades in education as a teacher, coach, and senior fundraiser for schools from Charlotte, NC to Greenwich, CT. He also led fundraising and marketing for the Mid-Atlantic Chapter of the National MS Society where he developed a diverse family of special events, created the Chapter’s first major giving program, and doubled the size of the organization’s corporate giving and engagement initiatives.
Matt is a graduate of Winthrop University in South Carolina, where he earned his bachelor's degree in English and Creative Writing and a Master's Degree in English literature. Because of this, he’s been asked to lead the creative process on every case statement, proposal, annual fund solicitation, and thank you letter ever written –everywhere he’s ever worked. And, his father is still surprised, to this day, that Matt managed to actually have a career with not one, but two degrees in English Literature.
Elizabeth Keppel
Elizabeth Keppel is the director of annual giving & digital strategy at Johns Hopkins University, where she oversees the institution's graduate and undergraduate giving strategies. Prior to joining the Hopkins team in April 2020, Elizabeth served in several roles at the University of Florida, most recently as the director of annual giving and strategic initiatives. In that role, she led a comprehensive, university-wide leadership annual giving program which also served as the organization's talent pipeline for major gift fundraisers.
At the outset of her fundraising career, she worked as an assistant director in the Office of Lifetime Philanthropic Engagement & Annual Giving at her alma mater, the College of William & Mary in Virginia. Elizabeth has a Bachelor of Arts and a Master of Education in Higher Education Administration from William & Mary.
Tracey Palmer
Tracey Palmer is a storyteller on a mission. She loves crafting compelling stories that build relationships and drive results. An award-winning marketing and development communications professional with more than 20 years' experience, Palmer specializes in writing, editing, coaching, and project management for education clients, healthcare organizations, and other nonprofits, through her consulting company, Palmer Communications.
Some of her recent clients include MIT Sloan, Brown University, St. Mark’s School, Sutter Healthcare System, and the University of Colorado.
Formerly, Palmer was senior university writer and magazine editor for Suffolk University; director of publications, public relations, and advertising for Curry College; and marketing associate for an international academic publisher.
A highly rated workshop leader and coach, Palmer is a longtime CASE faculty member and volunteer, serving on the Development Writing Conference faculty since 2004. Most recently, she served as a judge for the CASE District 1 best Magazine Article competition. She is a CASE Crystal Apple recipient and a CASE Laureate. Palmer also presents workshops for APF-Massachusetts, Cape Cod Philanthropy Day, the Brand Together Conference, and the Northeast Annual Giving Conference. She is the founder of Chicks Who Write—a 300-member professional networking group for women who freelance as writers in greater Boston.
Palmer has a bachelor's degree in American literature from The George Washington University and a master's degree in communication from Suffolk University, and studied in England at the University of East Anglia. She completed Grub Street's Novel Incubator program in Boston in 2016, and serves on the group's alumni board.