Lorraine is Chief Marketing Officer and Vice President International at Bangor University, the latest step in a career in higher education marketing and communications which spans nearly 20 years. With experience of the needs of both small specialist institutions, with five years as Director at Harper Adams University, and large post 92 universities, Birmingham City and Manchester Met, Lorraine has faced a broad range of challenges. Throughout her career she has remained focused on the indivisible link between student recruitment, widening participation, brand and reputation.