Refining, Prioritizing, Expanding: Social Media and Advancement in 2015

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This white paper reports on findings from the sixth survey of social media in advancement, conducted by CASE, Huron Education and mStoner. Nearly 1,000 CASE members provided feedback on their use of social media. Featured is advice on how to hold an effective giving day or crowdfunding campaign, including examples from CASE member institutions.

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White Paper Asia-Pacific Europe US/Canada Higher Education 4 Year Public 2 Year Colleges College and University Foundations Independent Schools Communications & Marketing Social Media Fundraising Campaigns