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  • Research and Data
Visualizing Success Square
March 1, 2024

Visualizing Success

Institutions are creating dashboards to predict constituent behavior, present data to leadership, and build a single source of information

From tracking alumni engagement to presenting fundraising data to leadership, dashboards are creatively solving problems and making day-to-day work more efficient for advancement professionals. Here, five Circle of Excellence Award-winning dashboard creators provide a deep dive into the origins, execution, and successes of these projects. 

  • Research and Data
  • Data Literacy
Feature
Success represented by jumping up a bar graph
March 1, 2023

Measures of Success

Five teams share stories of data in action

Advancement professionals share stories of data in action. They are using the metrics and insights that come from participating in CASE’s industry-leading surveys to set strategy and goals, benchmark against peers, target constituent groups, enhance programming, meet campaign goals, and add new staff.

  • Data Analytics
  • Data Literacy
Feature
A yellow paper airline moves in an upward direction along a graph.
November 1, 2022

Alumni Engagement: Measuring More Than Giving

How data build collaboration, support decisions, and quantify engagement

In fall of 2016, the CASE Commission on Alumni Relations created the Alumni Engagement Metrics Task Force to address the need for an industry-wide framework to measure alumni engagement. The result was the Alumni Engagement Metrics survey, CASE’s first truly global survey. Now, with results from three years of AEM, advancement professionals who work in alumni relations are benefiting from measuring their results in four areas: volunteerism, experiential, philanthropic, and communication. The ability to document positive outcomes is already elevating the profession. In this article, we hear from CASE members who participated in AEM and how it is changing their work for the better. 

  • Data Analytics
  • Data Literacy
  • Alumni Relations
Feature
Purple image with data symbols
March 1, 2022

Inside Development Metrics for Small Shops

Which metrics matter most and why

One of the hallmarks of development operations is the abundance of data. But how can a small shop stay afloat in such a tremendous tide? In this excerpt from their book, Carrie Collins and Necie Liggeons look at why metrics matter for small shops, benchmarking, and which metrics matter most.

  • Research and Data
Feature
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Natural Instincts
September 1, 2021

Natural Instincts

Understanding the four alumni personas— Eagles, Hummingbirds, Cheetahs, and Koalas— and how to keep them connected

The seeds of alumni support are sown even prior to enrolling in college.  Formative pre-college experiences play an important role in shaping pro-social habits, mindsets, and dispositions that predict later-life support for one’s alma mater.

  • Research and Data
  • Prospect Research
  • Alumni Relations
Feature
Currents Jul-Aug 2021 Knocking Teaser
July 1, 2021

Knocking on the Right Door

How systemic approaches to qualitative data may give advancement professionals enhanced insight into donors and alumni

Many agree that collecting, storing, and analyzing qualitative data is vital to advancement’s growth and an important balance to departments’ continually growing quantitative data capabilities. But is there a method that’s scalable? How can advancement professionals work with data that is, by its definition, difficult to measure? 

  • Research and Data
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Feature
Crystal ball
March 1, 2021

Demystifying Data

Seven methods for making data-driven approaches more accessible

Given the fear and uncertainty that data conjures in some advancement professionals, it remains vital for all in advancement to build trust, strengthen communication, and encourage the appropriate level of participation when it comes to data processes. That involves hard work, adaptability, and careful consideration on the parts of data specialists, numbers neophytes, and, of course, institutional leadership.

  • Research and Data
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Feature
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    CASE Academy

    CASE Academy

    Join us at CASE Academy and unlock the leader within you. At this exclusive online course,  you’ll embark on a learning journey alongside colleagues from diverse advancement disciplines.

  • Resources
    • Library
      • Advancement Resource Catalog
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    Advancement Resource Catalog

    ARC

    Visit the CASE Library's database and search through more than 15,000 articles, books, and white papers. Start your search.

  • Insights
    • Getting Started
    • Today’s Opportunities
    • Building Strategy
    • Surveys
    • CASE Global Reporting Standards

    CASE Global Standards

    Global Standards

    Learn about the common set of standards, guidelines, and definitions for reporting the results of educational philanthropy activities at schools, colleges, and universities across the globe.  

  • Awards
    • Circle of Excellence
    • Global Individual Achievement Awards
    • Independent School Awards
    • Individual Achievement Awards
      • Distinguished Service Awards
      • CASE Leadership Award
      • Previous Winners
    • CASE District Awards
    • CASE Commonfund College and University Foundation Award
    • Award Recipients

    Circle of Excellence Awards

    COE

    CASE’s annual Circle of Excellence Awards showcase outstanding work in advancement. Meet our exceptional award winners.

  • Connect
    • Regions
      • Africa
      • Asia-Pacific
      • Europe
      • Latin America
      • US/Canada
      • Regional Councils
    • Districts
    • Communities
    • Schools
    • Community Colleges
    • College and University Foundations
    • U.S. Advocacy Action Center
    • Volunteer
    • Educational Partners
      • Engage with CASE
      • Marketing Opportunities Available with CASE
      • Industry Advisory Council
      • Educational Partners Directory
      • CASE Standards Champions
      • CASE Media Kit
    • CASE Multi-Cultural Network

    Educational Partners

    Educational Partners

    Meet CASE's Educational Partners - industry thought leaders working with CASE to strengthen schools, colleges, and universities.

  • Talent
    • Career Central
    • CASE Advancement Internship US-Canada
      • Become a Host Institution
      • Intern Spotlight
    • CASE Graduate Trainee Programmes
      • Asia-Pacific
      • Europe
      • US and Canada

    Career Central

    Career Central

    Visit CASE's Career Central to build your team or look for new career opportunities. 

  • About
    • Championing Advancement: CASE Strategic Plan
    • Celebrating 50 Years
    • What CASE Stands For
    • The Evolution of CASE
      • Board Leadership
      • Volunteer Leadership
      • President's Page
    • Offices & Staff
      • Washington D.C.
      • London
      • Mexico City
      • Singapore
      • Senior Staff Listing
    • Membership
    • Giving to CASE
      • Giving Opportunities
      • Impact of Giving
      • Legacy Giving
    • Online Newsroom
      • CASE in the News
      • CASE Experts
      • CASE Media Kit
    • Careers at CASE

    CASE Future Fund

    CASE Future Fund

    In celebration of CASE’s 50th anniversary, CASE is proudly establishing the Future Fund – a visionary philanthropic initiative poised to support and shape the future of the advancement profession. Support the Future Fund. 

  • Membership
    • Create/Manage My Account
    • Become an Institutional Member
    • CASE Membership Primary and Secondary Coordinators
    • Explore Membership Benefits
    • Membership Directory
    • Membership Tutorial Videos

    Member Benefits

    Member Benefits

    Strengthen your advancement operation, including the latest research and trends in advancement, career and professional development programs, and publications. 

    See all membership benefits and contact us today! 

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