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  • White Paper
October 2019 Advancement Investment and Fundraising Results Brief Cover

Advancement Investment and Fundraising Results: A Nine-Year Study of 30 Higher Education Institutions in the United States

This brief summarizes data from the CASE Voluntary Support of Education (VSE) survey about advancement investment, specifically fundraising and advancement management functions and their combined effect on charitable giving.

  • Alumni Relations
  • Fundraising
White Paper
Voluntary Support of Education: Trends in Alumni Giving Report Cover

Voluntary Support of Education: Trends in Alumni Giving

Based on responses to the annual VSE survey, the Council for Advancement and Support of Education (CASE) estimates that alumni contributed $12.15 billion to their alma maters in 2018. That is 26 percent of all support received in that fiscal year.

  • Alumni Relations
  • Fundraising
White Paper
Benchmarking Digital Advancement 2018 Cover Graphic

Benchmarking Digital Advancement

The white paper, based on interviews and a survey conducted in 2018, reflects how advancement tools, practices, and attitudes are evolving toward integrated, digitally enabled outreach and engagement for colleges and universities with their key stakeholders such as alumni, donors, parents, and others.

  • Communications & Marketing
White Paper
Cover image of the Alumni Engagement Metrics white paper

Alumni Engagement Metrics

The Alumni Engagement Metrics Task Force was created by the CASE Commission on Alumni Relations in the fall of 2016 to address the need for an industry wide framework to measure alumni engagement.

  • Alumni Relations
  • Engagement
  • International alumni
White Paper

Increasing Diversity in University Advancement: Lessons from Leading Development Programs

This whitepaper examines the current state of diversity among development staff at colleges and universities. 

  • Advancement Services
  • Diversity & Inclusion
  • Human Resources
White Paper
Our Educational Partners offer a range of additional resources and services
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Results of the FY2015 Institutionally Related Foundation Data Book Survey

This white paper examines the structure of institutionally related foundations, their fundraising resources, staff composition and endowment performance. 

  • Endowment management
  • Fundraising
White Paper

Application of Charitable Solicitation Registration Statutes to Educational Institutions and Related Organizations: State-By-State Breakdown

This updated white paper helps CASE members navigate the complex landscape of state charitable solicitation laws, including changes made to these laws over the past five years (through 2016).

  • Fundraising
  • Legal, Regulatory & Postal Issues
White Paper

Findings from the 2015 CASE Educational Communications and Marketing Trends Survey

The second, biennial survey of C&M trends benchmarks the investments and staffing in communications and marketing at independent schools, colleges and universities around the world.

  • Communications & Marketing
White Paper

Charitable Giving to Universities in Australia and New Zealand Survey

This report highlights trends in philanthropic giving within the sector, based on analysis done on data collected from 23 institutions in Australia and 1 institution in New Zealand, provided for 2013, 2014 and 2015. 

  • Donors
  • Fundraising Methods
  • Online fundraising & giving
White Paper

Paying to Play: Social Media in Advancement 2016

This white paper reports on findings from the seventh survey of social media in advancement, which was conducted earlier this year by Huron and mStoner in partnership with CASE.

  • Communications & Marketing
  • Social Media
  • Fundraising
White Paper

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      • In-Person Events
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      • Past Events
      • CASE Learning Center
      • Onboard Into Advancement
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    • Present at a Conference

    CASE Academy

    CASE Academy

    Join us at CASE Academy and unlock the leader within you. At this exclusive online course,  you’ll embark on a learning journey alongside colleagues from diverse advancement disciplines.

  • Resources
    • Library
      • Advancement Resource Catalog
      • Subject Guides
      • CASE Files
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      • Sample Submission Guidelines
    • Currents Magazine
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    • Educational Partners Directory
    • Newsroom
    • Public Policy
    • All Resources

    Advancement Resource Catalog

    ARC

    Visit the CASE Library's database and search through more than 15,000 articles, books, and white papers. Start your search.

  • Insights
    • Getting Started
    • Today’s Opportunities
    • Building Strategy
    • Surveys
    • CASE Global Reporting Standards

    CASE Global Standards

    Global Standards

    Learn about the common set of standards, guidelines, and definitions for reporting the results of educational philanthropy activities at schools, colleges, and universities across the globe.  

  • Awards
    • Circle of Excellence
    • Global Individual Achievement Awards
    • Independent School Awards
    • Individual Achievement Awards
      • Distinguished Service Awards
      • CASE Leadership Award
      • Previous Winners
    • CASE District Awards
    • CASE Commonfund College and University Foundation Award
    • Award Recipients

    Circle of Excellence Awards

    COE

    CASE’s annual Circle of Excellence Awards showcase outstanding work in advancement. Meet our exceptional award winners.

  • Connect
    • Regions
      • Africa
      • Asia-Pacific
      • Europe
      • Latin America
      • US/Canada
      • Regional Councils
    • Districts
    • Communities
    • Schools
    • Community Colleges
    • College and University Foundations
    • U.S. Advocacy Action Center
    • Volunteer
    • Educational Partners
      • Engage with CASE
      • Marketing Opportunities Available with CASE
      • Industry Advisory Council
      • Educational Partners Directory
      • CASE Standards Champions
      • CASE Media Kit
    • CASE Multi-Cultural Network

    Educational Partners

    Educational Partners

    Meet CASE's Educational Partners - industry thought leaders working with CASE to strengthen schools, colleges, and universities.

  • Talent
    • Career Central
    • CASE Advancement Internship US-Canada
      • Become a Host Institution
      • Intern Spotlight
    • CASE Graduate Trainee Programmes
      • Asia-Pacific
      • Europe
      • US and Canada

    Career Central

    Career Central

    Visit CASE's Career Central to build your team or look for new career opportunities. 

  • About
    • Championing Advancement: CASE Strategic Plan
    • Celebrating 50 Years
    • What CASE Stands For
    • The Evolution of CASE
      • Board Leadership
      • Volunteer Leadership
      • President's Page
    • Offices & Staff
      • Washington D.C.
      • London
      • Mexico City
      • Singapore
      • Senior Staff Listing
    • Membership
    • Giving to CASE
      • Giving Opportunities
      • Impact of Giving
      • Legacy Giving
    • Online Newsroom
      • CASE in the News
      • CASE Experts
      • CASE Media Kit
    • Careers at CASE

    CASE Future Fund

    CASE Future Fund

    In celebration of CASE’s 50th anniversary, CASE is proudly establishing the Future Fund – a visionary philanthropic initiative poised to support and shape the future of the advancement profession. Support the Future Fund. 

  • Membership
    • Create/Manage My Account
    • Become an Institutional Member
    • CASE Membership Primary and Secondary Coordinators
    • Explore Membership Benefits
    • Membership Directory
    • Membership Tutorial Videos

    Member Benefits

    Member Benefits

    Strengthen your advancement operation, including the latest research and trends in advancement, career and professional development programs, and publications. 

    See all membership benefits and contact us today! 

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