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Sample Collection: Prospect Management Policies & Initiatives

The CASE Library has compiled this sample collection of prospect management policies and procedures. Prospect management policies outline procedures on prospect assignments and the movement of prospects through the stages of the development cycle.

  • Advancement Services
  • Wealth Screening
  • Data Mining
Samples
Visualizing Success Square
March 1, 2024

Visualizing Success

Institutions are creating dashboards to predict constituent behavior, present data to leadership, and build a single source of information

From tracking alumni engagement to presenting fundraising data to leadership, dashboards are creatively solving problems and making day-to-day work more efficient for advancement professionals. Here, five Circle of Excellence Award-winning dashboard creators provide a deep dive into the origins, execution, and successes of these projects. 

  • Research and Data
  • Data Literacy
Feature

Subject Guide: Artificial Intelligence

The release of ChatGPT in November 2022 spurred renewed discussions on the use of artificial intelligence (AI) in the workplace and academia. This resource collection from the CASE Library introduces the basics of AI, takes a look at some of the latest trends and ethical questions, and provides information on how AI is being leveraged by educational institutions and nonprofit organizations. 

  • Research and Data
  • Machine Learning/AI
  • Advancement Services
Subject Guide
Purple image with data symbols
March 1, 2022

Inside Development Metrics for Small Shops

Which metrics matter most and why

One of the hallmarks of development operations is the abundance of data. But how can a small shop stay afloat in such a tremendous tide? In this excerpt from their book, Carrie Collins and Necie Liggeons look at why metrics matter for small shops, benchmarking, and which metrics matter most.

  • Research and Data
Feature
Joanna Watts
May 1, 2021

Talking Shop: Advancement on a Global Level

As metrics and reporting standards become more international, the benchmarking pool widens

Joanna Watts has more than 25 years of experience in higher education both in the U.K. and Australia. Passionate about building better donor and alumni experiences, Watts participated in writing the Australian/New Zealand chapter of the CASE Global Reporting Standards. Here, she explains how the new standards give institutions the tools to benchmark globally, no matter how small or large their advancement departments are.

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Department
Our Educational Partners offer a range of additional resources and services
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Sue Cunningham
March 1, 2021

President’s Perspective: The Global Standard Bearer

The CASE Global Reporting Standards form the backbone of the advancement profession

As educational funding models have changed, and expectations for philanthropic support have become staples of institutional strategy, so too has our need for clear guidance evolved.

  • Research and Data
  • Data Analytics
Department
Crystal ball
March 1, 2021

Demystifying Data

Seven methods for making data-driven approaches more accessible

Given the fear and uncertainty that data conjures in some advancement professionals, it remains vital for all in advancement to build trust, strengthen communication, and encourage the appropriate level of participation when it comes to data processes. That involves hard work, adaptability, and careful consideration on the parts of data specialists, numbers neophytes, and, of course, institutional leadership.

  • Research and Data
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Feature
February 17, 2021

VSE Key Findings Show Virtually No Change from Last Fiscal Year

While support edged slightly down from $49.6 billion in 2019, nearly half—48.6%—of responding institutions reported that giving increased. 

  • Research and Data
  • Fundraising
Article

Advancement Resource Catalog

The Advancement Resource Catalog is the Library's database of 15,000+ item records (including articles, books, and white papers) available online 24 hours a day, seven days a week. 

  • Advancement Services
  • Stewardship
  • Wealth Screening
Minecraft graduation
July 1, 2020

Advance Work July/August 2020

The University of Illinois Foundation's chatbot, silent reading parties for UCLA alumni, Minecraft graduations, virtual potlucks for advancement staff, and more.

  • Research and Data
  • Machine Learning/AI
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    Join us at CASE Academy and unlock the leader within you. At this exclusive online course,  you’ll embark on a learning journey alongside colleagues from diverse advancement disciplines.

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    Advancement Resource Catalog

    ARC

    Visit the CASE Library's database and search through more than 15,000 articles, books, and white papers. Start your search.

  • Insights
    • Getting Started
    • Today’s Opportunities
    • Building Strategy
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    CASE Global Standards

    Global Standards

    Learn about the common set of standards, guidelines, and definitions for reporting the results of educational philanthropy activities at schools, colleges, and universities across the globe.  

  • Awards
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    • Global Individual Achievement Awards
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    Circle of Excellence Awards

    COE

    CASE’s annual Circle of Excellence Awards showcase outstanding work in advancement. Meet our exceptional award winners.

  • Connect
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    Educational Partners

    Educational Partners

    Meet CASE's Educational Partners - industry thought leaders working with CASE to strengthen schools, colleges, and universities.

  • Talent
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      • Become a Host Institution
      • Intern Spotlight
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      • Asia-Pacific
      • Europe
      • US and Canada

    Career Central

    Career Central

    Visit CASE's Career Central to build your team or look for new career opportunities. 

  • About
    • Championing Advancement: CASE Strategic Plan
    • Celebrating 50 Years
    • What CASE Stands For
    • The Evolution of CASE
      • Board Leadership
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      • President's Page
    • Offices & Staff
      • Washington D.C.
      • London
      • Mexico City
      • Singapore
      • Senior Staff Listing
    • Membership
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      • Legacy Giving
    • Online Newsroom
      • CASE in the News
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    • Careers at CASE

    CASE Future Fund

    CASE Future Fund

    In celebration of CASE’s 50th anniversary, CASE is proudly establishing the Future Fund – a visionary philanthropic initiative poised to support and shape the future of the advancement profession. Support the Future Fund. 

  • Membership
    • Create/Manage My Account
    • Become an Institutional Member
    • CASE Membership Primary and Secondary Coordinators
    • Explore Membership Benefits
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    Member Benefits

    Member Benefits

    Strengthen your advancement operation, including the latest research and trends in advancement, career and professional development programs, and publications. 

    See all membership benefits and contact us today! 

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