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    In celebration of CASE’s 50th anniversary, CASE is proudly establishing the Future Fund – a visionary philanthropic initiative poised to support and shape the future of the advancement profession. Support the Future Fund. 

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  • Branding

Sample Collection: Branding

The CASE Library maintains this collection of brand-related samples including visual identity guidelines, brand and logo style guides, brand toolkits, identity management standards and assorted other documents.

  • Advancement Services
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Samples

Sample Collection: Podcasts

The CASE Library maintains this collection of podcasts for all members. It includes those that were recognized with CASE Circle of Excellence Awards.

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Samples
University of Maryland
May 1, 2021

Movie Match

From blockbuster movies to cult favorite television series, campuses can be popular filming locations. Try to match these shows and films to the correct institutions.

  • Communications & Marketing
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  • Multimedia
Advance Work
What is Equity teaser image
May 1, 2021

What is Equity?

Advancement and education leaders discuss how definitions and commitment are key to building more racially equitable institutions

What is race equity as it applies to education institutions? How are advancement teams approaching this work, which experts say involves a wholesale transformation of organizational cultures? How are institutions and individuals moving forward in the name of equity? 

  • Alumni Relations
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Feature
Antidote
January 27, 2021

The Power of Film

Amarillo College showcases care for its community in new documentary 'The Antidote'

The new documentary The Antidote spotlights Amarillo College and its efforts to break the cycle of poverty for its students. The institution’s leaders share their thoughts on the film and how it shows the impact of community colleges.

  • Communications & Marketing
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Article
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Advancement Resource Catalog

The Advancement Resource Catalog is the Library's database of 15,000+ item records (including articles, books, and white papers) available online 24 hours a day, seven days a week. 

  • Advancement Services
  • Stewardship
  • Wealth Screening
Six people walking in a stylized teaser image for Marketing Matters
May 1, 2020

Marketing Matters

University advancement and marketing professionals team up for fundraising success

Some fundraisers turn to outside marketing agencies and public relations firms to maximize the potential of their institutions' campaigns. To ensure success, they stress the importance of collaborating, early and often.

  • Communications & Marketing
  • Branding
  • Multimedia
Currents
Hero shot for Shifting Identities
May 1, 2020

Shifting Identities

How institutions are meeting challenges and finding opportunities when changes affect the way constituents perceive them

When a university or college undergoes a name change or merger, becomes widely known for a new program, or has a changing student population, what steps do advancement shops take to communicate these changes to their constituents and pursue the advantages of the situation?

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Currents
April 29, 2020

Community Colleges Respond to Pandemic Ramifications

Two-year institutions are donating PPE, keeping students logged on, and providing emergency support

Reacting to the coronavirus crisis, community colleges, and their foundations, jumped to support students with emergency aid and provided unused PPE to health care workers on the front lines.

  • Financial Management
  • Endowment management
  • Communications & Marketing
Article

Subject Guide: Student Recruitment

The CASE Library has compiled articles and other resources related to student recruitment.

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Subject Guide

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      • In-Person Events
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    CASE Academy

    CASE Academy

    Join us at CASE Academy and unlock the leader within you. At this exclusive online course,  you’ll embark on a learning journey alongside colleagues from diverse advancement disciplines.

  • Resources
    • Library
      • Advancement Resource Catalog
      • Subject Guides
      • CASE Files
      • Sample Collections
      • Sample Submission Guidelines
    • Currents Magazine
    • Bookstore
    • Educational Partners Directory
    • Newsroom
    • Public Policy
    • All Resources

    Advancement Resource Catalog

    ARC

    Visit the CASE Library's database and search through more than 15,000 articles, books, and white papers. Start your search.

  • Insights
    • Getting Started
    • Today’s Opportunities
    • Building Strategy
    • Surveys
    • CASE Global Reporting Standards

    CASE Global Standards

    Global Standards

    Learn about the common set of standards, guidelines, and definitions for reporting the results of educational philanthropy activities at schools, colleges, and universities across the globe.  

  • Awards
    • Circle of Excellence
    • Global Individual Achievement Awards
    • Independent School Awards
    • Individual Achievement Awards
      • Distinguished Service Awards
      • CASE Leadership Award
      • Previous Winners
    • CASE District Awards
    • CASE Commonfund College and University Foundation Award
    • Award Recipients

    Circle of Excellence Awards

    COE

    CASE’s annual Circle of Excellence Awards showcase outstanding work in advancement. Meet our exceptional award winners.

  • Connect
    • Regions
      • Africa
      • Asia-Pacific
      • Europe
      • Latin America
      • US/Canada
      • Regional Councils
    • Districts
    • Communities
    • Schools
    • Community Colleges
    • College and University Foundations
    • U.S. Advocacy Action Center
    • Volunteer
    • Educational Partners
      • Engage with CASE
      • Marketing Opportunities Available with CASE
      • Industry Advisory Council
      • Educational Partners Directory
      • CASE Standards Champions
      • CASE Media Kit
    • CASE Multi-Cultural Network

    Educational Partners

    Educational Partners

    Meet CASE's Educational Partners - industry thought leaders working with CASE to strengthen schools, colleges, and universities.

  • Talent
    • Career Central
    • CASE Advancement Internship US-Canada
      • Become a Host Institution
      • Intern Spotlight
    • CASE Graduate Trainee Programmes
      • Asia-Pacific
      • Europe
      • US and Canada

    Career Central

    Career Central

    Visit CASE's Career Central to build your team or look for new career opportunities. 

  • About
    • Championing Advancement: CASE Strategic Plan
    • Celebrating 50 Years
    • What CASE Stands For
    • The Evolution of CASE
      • Board Leadership
      • Volunteer Leadership
      • President's Page
    • Offices & Staff
      • Washington D.C.
      • London
      • Mexico City
      • Singapore
      • Senior Staff Listing
    • Membership
    • Giving to CASE
      • Giving Opportunities
      • Impact of Giving
      • Legacy Giving
    • Online Newsroom
      • CASE in the News
      • CASE Experts
      • CASE Media Kit
    • Careers at CASE

    CASE Future Fund

    CASE Future Fund

    In celebration of CASE’s 50th anniversary, CASE is proudly establishing the Future Fund – a visionary philanthropic initiative poised to support and shape the future of the advancement profession. Support the Future Fund. 

  • Membership
    • Create/Manage My Account
    • Become an Institutional Member
    • CASE Membership Primary and Secondary Coordinators
    • Explore Membership Benefits
    • Membership Directory
    • Membership Tutorial Videos

    Member Benefits

    Member Benefits

    Strengthen your advancement operation, including the latest research and trends in advancement, career and professional development programs, and publications. 

    See all membership benefits and contact us today! 

  • Give to CASE
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