Bassoons are an “endangered” instrument. Here’s how the Royal College of Music in London launched a successful pipeline marketing to attract and support bassoonists.

Getting noticed amid the chaos of an email inbox is harder than ever for marketers. They’re looking for less-crowded routes to reach their audiences, and many are finding one in an old, familiar place: Direct mail. Currents spoke with five COE-recognized teams about the stories behind their mailers and what lessons they’d share with others looking to create their own successful campaigns.

The CASE Library maintains this collection of student recruitment materials including viewbooks, videos, publications packages, and assorted other materials.

The CASE Library maintains this collection of podcasts for all members. It includes those that were recognized with CASE Circle of Excellence Awards.

The CASE Library has created this sample collection to support small advancement teams. Learn how educational institutions are raising money and engaging constituents in spite of limited staff, resources, and/or time. These samples are drawn from the CASE Circle of Excellence Awards Program's "On A Shoestring" and "categories. 

The Open University is open to everyone regardless of age, income, geography, and background, and with no requirement for entry qualifications for the vast majority of courses.

To help students overcome geographic, economic, and social barriers to education, LUMS launched a comprehensive recruitment and support initiative. Here's how the Pakistan university's award-winning program is making an impact.

The FRC offers parent and child playgroups, tutoring for both parents and children, counseling, a free children’s clothing exchange, and more. Over the years the FRC has expanded to support food and housing insecure students and workforce participants as well as student parents.  

To be inclusive, you must stay curious about the world, about your donors, and about the institutions where you work. 

The CASE Library has developed this resource collection to support members with small advancement teams. Learn how educational institutions are raising money and engaging constituents in spite of limited staff and resources.