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September 1, 2016

Voices

What members are thinking and sharing

What members are thinking and sharing

  • Alumni Relations
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Article
September 1, 2016

Talking Shop: Raising Gifts, Sharing GIFs

Rory Green’s blog reveals the wacky lives of fundraisers

Rory Green is a second-generation development officer—both of her parents were fundraisers—and the founder of Fundraiser Grrl(link is external), a cheeky crowdsourced blog about the rewarding, frustrating, and downright outlandish things fundraisers experience. Through the GIF-driven posts, fundraisers both celebrate and gripe about their professional lives. Face palms, snark, and funny tales abound.

  • Engagement
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Article
September 1, 2016

When ‘Like’ Meets Loss

How social media can support a campus community in mourning

Social media is changing not only how people live but also how they grieve. In 2016, fans of David Bowie and Prince flocked to Twitter and Facebook to mourn the music icons' deaths—the artists became trending topics on various social channels—and to start the collective grieving process.

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Article
September 1, 2016

When a Student Dies

Conventional rules don’t apply when communicating about suicide

Between January and April 2014, three George Washington University students died by suicide—two within the same week. The incidents unnerved the institution's campuses in Washington, D.C. Lorraine Voles, GW's vice president of external relations, has directed crisis communications everywhere from the White House to mortgage finance company Fannie Mae during the 2008 financial crisis. 

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Article

Paying to Play: Social Media in Advancement 2016

This white paper reports on findings from the seventh survey of social media in advancement, which was conducted earlier this year by Huron and mStoner in partnership with CASE.

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White Paper
May 1, 2016

Loved, but Lost

Are you asking, ‘Where’s Wally? Wendy? William?’ Here’s how to find your disconnected alumni.

Your lost alumni have become untethered, drifting away from their beloved campus, and you're not sure how to bring them back. Some don't update contact information when they relocate; others ignore your correspondence because they think you only want money. Still others might like to reconnect but don't know how or are too busy to realize they haven't heard from you.

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Article
May 1, 2016

Odds and Ends: Stage Sage

Chris Anderson, head of TED, wants to help you win the attention war

If you "love the idea of strutting the stage and being a TED Talk star," Chris Anderson doesn't want you to pick up his new book, TED Talks: The Official TED Guide to Public Speaking. Go work on something worth sharing instead, writes the head of the nonprofit organization with a mission to spread ideas. Anderson and his team have worked with more than 1,000 speakers since he took over TED in 2001. And if you've watched any of the nearly 2,200 online talks, which are viewed more than 1 billion times each year, you might think every TED presentation is an inspiring success. Guess again.

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Article
May 1, 2016

Office Space: Three Things Communicators Can Learn from Startups

Job No. 1: Demonstrate the value of media relations

After three years as director of communications for a startup company, in late 2014 I traded a spacious open-plan office and perks such as yoga and unlimited vacation days for a newly created position at my alma mater.

  • Development Communications
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Article
April 1, 2016

Don’t Wait to Communicate about Sexual Assault

Prepare and share what your institution is doing to prevent incidents, educate community members, increase awareness, and respect students. Repeat.

During an interview with the student newspaper, the university president is asked whether the institution's efforts to increase awareness of campus sexual assault have been helpful, particularly since more incidents have been reported in the current academic year. The president responds that more people coming forward is a positive sign, then says: "I'm not pleased that we have sexual assaults, obviously. The goal would be to end that, to never have another sexual assault. That's probably not a realistic goal just given human nature, and that's unfortunate, but the more we understand about it, the better we are at trying to handle it and help people get through these difficult situations."

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March 1, 2016

Fundraising During a Crisis

Can you still raise money during a scandal? Absolutely. Here’s how.

Can you still raise money during a scandal? Absolutely. Here’s how.

  • Communications & Marketing
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    CASE Academy

    Join us at CASE Academy and unlock the leader within you. At this exclusive online course,  you’ll embark on a learning journey alongside colleagues from diverse advancement disciplines.

  • Resources
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    Advancement Resource Catalog

    ARC

    Visit the CASE Library's database and search through more than 15,000 articles, books, and white papers. Start your search.

  • Insights
    • Getting Started
    • Today’s Opportunities
    • Building Strategy
    • Surveys
    • CASE Global Reporting Standards

    CASE Global Standards

    Global Standards

    Learn about the common set of standards, guidelines, and definitions for reporting the results of educational philanthropy activities at schools, colleges, and universities across the globe.  

  • Awards
    • Circle of Excellence
    • Global Individual Achievement Awards
    • Independent School Awards
    • Individual Achievement Awards
      • Distinguished Service Awards
      • CASE Leadership Award
      • Previous Winners
    • CASE District Awards
    • CASE Commonfund College and University Foundation Award
    • Award Recipients

    Circle of Excellence Awards

    COE

    CASE’s annual Circle of Excellence Awards showcase outstanding work in advancement. Meet our exceptional award winners.

  • Connect
    • Regions
      • Africa
      • Asia-Pacific
      • Europe
      • Latin America
      • US/Canada
      • Regional Councils
    • Districts
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    • Volunteer
    • Educational Partners
      • Engage with CASE
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      • Industry Advisory Council
      • Educational Partners Directory
      • CASE Standards Champions
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    • CASE Multi-Cultural Network

    Educational Partners

    Educational Partners

    Meet CASE's Educational Partners - industry thought leaders working with CASE to strengthen schools, colleges, and universities.

  • Talent
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    • CASE Advancement Internship US-Canada
      • Become a Host Institution
      • Intern Spotlight
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      • Asia-Pacific
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      • US and Canada

    Career Central

    Career Central

    Visit CASE's Career Central to build your team or look for new career opportunities. 

  • About
    • Championing Advancement: CASE Strategic Plan
    • Celebrating 50 Years
    • What CASE Stands For
    • The Evolution of CASE
      • Board Leadership
      • Volunteer Leadership
      • President's Page
    • Offices & Staff
      • Washington D.C.
      • London
      • Mexico City
      • Singapore
      • Senior Staff Listing
    • Membership
    • Giving to CASE
      • Giving Opportunities
      • Impact of Giving
      • Legacy Giving
    • Online Newsroom
      • CASE in the News
      • CASE Experts
      • CASE Media Kit
    • Careers at CASE

    CASE Future Fund

    CASE Future Fund

    In celebration of CASE’s 50th anniversary, CASE is proudly establishing the Future Fund – a visionary philanthropic initiative poised to support and shape the future of the advancement profession. Support the Future Fund. 

  • Membership
    • Create/Manage My Account
    • Become an Institutional Member
    • CASE Membership Primary and Secondary Coordinators
    • Explore Membership Benefits
    • Membership Directory
    • Membership Tutorial Videos

    Member Benefits

    Member Benefits

    Strengthen your advancement operation, including the latest research and trends in advancement, career and professional development programs, and publications. 

    See all membership benefits and contact us today! 

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