The CASE Library has developed a resource collection on advancement in independent schools. The collection offers information on general trends, advancement, alumni and parent engagement, communications and marketing, and fundraising. This collection also includes a guide to all the CASE Library's sample collections that feature sections for independent schools samples. We encourage you to visit the Schools hub for additional resources and news from CASE.

Leaders of higher education institutions and independent K-12 schools have seen their fundraising responsibilities grow over time. To help members meet these challenges, the CASE Library has created this resource collection on how presidents and heads of school can develop their fundraising skills and collaborate with advancement staff. 

Relationships with corporate partners follow the same cycle as donors: qualification, cultivation, solicitation, and stewardship. At each stage, communication is key. Use these strategies to develop effective written materials for corporate partners. 

The sample collection includes brochures, case statements, newsletters, links to planned giving websites and a small selection of planned giving initiatives that have won CASE Circle of Excellence Awards.

Donor-advised funds (DAFs) have become an increasingly significant source of donations for institutions of all kinds. The CASE Library has created this collection to explain the growing importance of this giving vehicle and how institutions can make the most of its new prominence.

In U.S. News and World Report, Cara Giacomini shares key alumni engagement trends and how community drives alumni to give.

Scholars of philanthropy predict that in the coming decades, trillions of dollars of wealth will pass from older to younger generations. Although projections vary, a significant portion of this Great Wealth Transfer is expected to go to nonprofit organizations. This resource collection shares articles and reports on wealth transfer estimates and advice for fundraisers.

This article is based on a well-known theory that every story ever told follows one of seven basic plots. By understanding and embracing these plots, we can craft stories that will inspire our advancement audiences to: engage, attend, apply, accept, volunteer, mentor, donate!

Cryptocurrency giving is a growing area of philanthropy, and many educational institutions are wondering how or whether to accept these gifts. The CASE Library has created this collection to share resources on cryptocurrency donation trends and gift acceptance practices.

Emanuel Diaz Miranda, Head of Content Marketing at IE University in Madrid, Spain, shares his career journey to advancement, the work he's doing to inspire people to think differently, and the behind-the-scenes of his Barbie-themed presentation at the CASE Europe Annual Conference.