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Gap Teaser
May 1, 2025

From Intention to Action

Using Gap Analysis to Mature Your Marketing Organization

For marcomm leaders, it’s key to articulate where you want your team’s work to go—but then bridging the gap between intention and transformation takes a structured approach. That’s where a gap analysis framework comes in. It allows leaders to identify barriers to growth and develop clear, actionable paths to overcome them.

  • Communications & Marketing
  • Strategic Planning
Feature

Subject Guide: The Role of Presidents and Heads of School in Fundraising

Leaders of higher education institutions and independent K-12 schools have seen their fundraising responsibilities grow over time. To help members meet these challenges, the CASE Library has created this resource collection on how presidents and heads of school can develop their fundraising skills and collaborate with advancement staff. 

  • Fundraising
  • Campaigns
  • Fundraising Methods
Subject Guide

Subject Guide: New U.S. Congress and Presidential Administration

Following the U.S. elections in November 2024, the CASE Library has curated this selection of CASE content, news coverage, and commentary on how the incoming Trump Administration and new Congress are affecting the K-12, higher education, and nonprofit sectors.

  • Advancement Services
  • Alumni Relations
  • Financial Management
Subject Guide

Sample Collection: Workforce Planning

The CASE Library maintains this collection of online samples for all CASE members. It includes examples of diversity and inclusion plans, mission statements, and DEI priorities and initiatives within institutional advancement divisions.

  • Organization & Management
  • Ethics
  • Management
Samples

Sample Collection: Strategic Plans

The CASE Library maintains this collection of strategic plans for advancement for all CASE members.

  • Advancement Services
  • Stewardship
  • Alumni Relations
Samples
Our Educational Partners offer a range of additional resources and services
Learn More
Anniversary Reflections Teaser
September 1, 2024

Anniversary Reflections

A roundtable discussion on the future of advancement

CASE’s 50th anniversary is also a time to look to the future. Five advancement leaders share thoughts on the challenges ahead, along with what makes them optimistic in this roundtable discussion.

  • Accessibility & Belonging
  • CASE 50th
  • Data
Feature
August 28, 2024

Conference for Community College Advancement

The chair of the conference committee shares his reasons to attend

Kenneth Cooper, Executive Director of the Las Positas College Foundation and chair of the CCCA conference committee shares his reasons to attend the upcoming conference.

  • Community Colleges
Article
August 28, 2024

Join Us in Baltimore!

Learn, network, and celebrate CASE’s 50th anniversary at the Conference for Community College Advancement

Meg Natter, CASE Director, Community Colleges and Foundations, invites you to join us at the Conference for Community College Advancement in Baltimore, Maryland this October.

  • Community Colleges
Article
August 21, 2024

Measure Your Progress on Inclusion and Belonging

How CASE’s award-winning Advancement Inclusion Index can help teams build inclusive excellence

Diverse, inclusive teams are more productive, more innovative, and more likely to retain and recruit talent. Advancement leaders who want to move the needle on inclusion at their organizations can turn to CASE’s Advancement Inclusion Index. The Index—a first-of-its-kind assessment tool—was just recognized with a Power of Associations Award from ASAE. Learn more.

  • Accessibility & Belonging
  • Diversity & Inclusion
Article
August 21, 2024

Member Profile: Kenneth Cooper

Keeping his eye on community colleges

Kenneth Cooper, Executive Director, Las Positas College Foundation, in Livermore, California, and Chair of the upcoming Conference for Community College Advancement, shares his passion for community college work, along with his thoughts on the challenges and opportunities ahead for the sector.

  • Community Colleges
Article

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    Join us at CASE Academy and unlock the leader within you. At this exclusive online course,  you’ll embark on a learning journey alongside colleagues from diverse advancement disciplines.

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    Advancement Resource Catalog

    ARC

    Visit the CASE Library's database and search through more than 15,000 articles, books, and white papers. Start your search.

  • Insights
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    CASE Global Standards

    Global Standards

    Learn about the common set of standards, guidelines, and definitions for reporting the results of educational philanthropy activities at schools, colleges, and universities across the globe.  

  • Awards
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    Circle of Excellence Awards

    COE

    CASE’s annual Circle of Excellence Awards showcase outstanding work in advancement. Meet our exceptional award winners.

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    Meet CASE's Educational Partners - industry thought leaders working with CASE to strengthen schools, colleges, and universities.

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    Career Central

    Career Central

    Visit CASE's Career Central to build your team or look for new career opportunities. 

  • About
    • Championing Advancement: CASE Strategic Plan
    • Celebrating 50 Years
    • What CASE Stands For
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    CASE Future Fund

    CASE Future Fund

    In celebration of CASE’s 50th anniversary, CASE is proudly establishing the Future Fund – a visionary philanthropic initiative poised to support and shape the future of the advancement profession. Support the Future Fund. 

  • Membership
    • Create/Manage My Account
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    See all membership benefits and contact us today! 

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