The CASE Library has developed a resource collection on advancement in independent schools. The collection offers information on general trends, advancement, alumni and parent engagement, communications and marketing, and fundraising. This collection also includes a guide to all the CASE Library's sample collections that feature sections for independent schools samples. We encourage you to visit the Schools hub for additional resources and news from CASE.

By Kathleen A. Hanson

(CASE 2005)

This is a PDF File

The CASE Library provides a great introduction on advancement and higher education through a new "Good Question" online.

Here are two truisms: These are uncertain times. Fundraising is as important as ever.

The CASE Advancement in Schools Survey, launching 5 Feb., serves to trace the expansion and innovation of development and external relations initiatives in schools

During the October 2013 meeting of the CASE Commissions, all three commissions participated in a joint discussion on the topic of integrating the advancement disciplines. Given the interest in the discussion and questions we've received, the CASE Library has prepared a collection of resources on this topic.

In the ever-evolving landscape of education, independent schools are beginning to embrace a meaningful shift in their approaches to marketing and branding. This signifies a pivot toward data-driven, future-focused strategy.

The Advancement Resource Catalog is the Library's database of 15,000+ item records (including articles, books, and white papers) available online 24 hours a day, seven days a week. 

Nearly 125 colleges in the U.S. exhibit four or more of the risk factors, putting them in danger of closing. And there are several challenges on the horizon that put more private colleges at greater risk than ever before. Advancement professionals at these institutions are in the best position to drive the actions that could save these institutions.

The CASE Library has compiled this selection of Circle of Excellence Award winners in the "Collaborative Programs" category to provide examples of integrated advancement operations at educational institutions