While hard skills are job-specific technical skills, soft skills refer to interpersonal skills. No matter the role, both are important.

Many agree that collecting, storing, and analyzing qualitative data is vital to advancement’s growth and an important balance to departments’ continually growing quantitative data capabilities. But is there a method that’s scalable? How can advancement professionals work with data that is, by its definition, difficult to measure? 

Alumni relations teams that executed innovative programs in 2019 faced a big question in 2020: How could they continue those projects amid the pandemic? Here’s how five teams grappled with that—and the key lessons their experiences reveal about creatively and strategically problem-solving when contexts change.

This resource collection from the CASE Library provides an overview of stewardship trends and practices. 

The Advancement Resource Catalog is the Library's database of 15,000+ item records (including articles, books, and white papers) available online 24 hours a day, seven days a week. 

The University of Illinois Foundation's chatbot, silent reading parties for UCLA alumni, Minecraft graduations, virtual potlucks for advancement staff, and more.

The CASE Library has compiled this collection of resources to assist members who are implementing gift fees.

CASE Stellar Speakers are faculty members who earn average combined scores of 4.5 and above (on a 5-point scale) on their evaluations for a session at the conference listed. 

These ethical principles go hand-in-hand with the expectation that educational fundraising professionals are expected to comply with the letter and the spirit of all laws relevant to charitable giving.

The CASE Library has developed this resource collection on donor cultivation. It contains a curated selection of books, articles, and practitioner blog posts on donor cultivation techniques and strategies.