![Meliora Weekend: Better Than Ever](/sites/default/files/media/image/IRP_Promotional_Publications_Rochester_AwdNomineeDocs_MW_DirectMail_SingleInterior.jpg)
Meliora Weekend: Better Than Ever
Year: 2017
Award Level: Bronze
Award Winner(s): University of Rochester
Award: Circle of Excellence
Category: Publications | Promotional Publications
From the Judges' Report
This invitation made you want to attend this fun event. Nice continuity of design throughout-inspired engagement. Copy was well written; conceptual design and copy; cropped photography was clever; clear segmentation of audience and advertised events matched nicely. Can we see the other pieces? Great results. Accordion format was delightful and engaging.