In preparation for an ambitious comprehensive campaign, UC Davis embarked on a unique, bottom-up process to involve all members of the campus community in producing ideas that would become campaign cornerstones. The result was 13 big ideas that will be the foundation of the campaign moving forward.
Judges thought this was a very innovative approach and liked the and open process for determining ideas for campaign priorities. Bold process. Generating the 13 ideas was a great outcome. It will be interesting to see if these ideas take flight in phase 2 of the campaign
