Create Something Meaningful: Loyola University New Orleans Admissions Branding
Year: 2018
Award Level: Silver
Award Winner(s): Loyola University New Orleans
Award: Circle of Excellence
Category: Publications | Student Recruitment Publications
About the entry
Undergraduate Admissions communications materials including Admissions Viewbook, Travel piece, Segmented E-brochures, Segmented Postcards, CoB Viewbook and Admit Pack.
From the Judges' Report
They captured the feel of their New Orleans location. Demonstrated clear objectives and results. Overcame the negative brand of New Orleans and stagnant approach that was reported to be in previous materials. Pieces had a cohesive brand feel. One of the only pieces we saw that successfully embraced white space. Compelling photography and fun use of type.