The Life Cycle of Engagement at Michigan Technological University
About the entry
This distinctive entry details the successful fusion of the Michigan Tech student affairs and advancement units. Michigan Tech has incorporated a dynamic and very unique organizational model that engages students from pre-college programs through their planned gift. This merger brought together the following departments: advancement, alumni engagement, enrollment management, university relations, marketing and communications, athletics, the dean of students and student activities.
From the Judges' Report
The panel recognizes this project for its high level of engagement across campus communities. A model for institutions to follow, MTU combined many moving parts to link the entire student experience—from demonstrated interest to alumni engagement—in one replicable model. Other institutions could apply this model at the micro and macro level. The panel was unanimously impressed with this project.