The printed travel booklet is used to encourage prospective undergraduate students to apply to the University of Maryland.
From the Judges' Report
What first stood out to our review panel was the compact, fun-size shape and format of this piece, along with a red jelly wristband that doubles as a belly band. Fully opened, this clever, 10-panel, accordionfold brochure measures just over 3 feet long, allowing plenty of space for photos, text blocks, quotes, infographics, and a list of majors without seeming overwhelming or unwieldy. Readers can flip through the pages like a book (“Each spread is very clean and uses a distinct design that complements the others,” said one reviewer) or unfold it completely for a scan of the whole thing.
