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ArtCenter Viewbook 2019-2020

Year: 2019
Award Level: Gold
Award Winner(s): ArtCenter College of Design
Award: Circle of Excellence
Category: Publications | Student Recruitment Viewbooks & Prospectuses
See AC Undergraduate Viewbook 2019-20
From the Nominator

At ArtCenter, each student receives a unique education. Reflecting that experience was the driving force behind the design of our 2019–2020 viewbook for prospective students. For this edition of the college’s biannual, two-volume publication, we combined time-honored craft with cutting-edge technology to design a system that configured (and reconfigured) modules to generate 40,500 unique covers. Each permutation of the digitally printed cover was identified with a serial number on the front cover and spine. The modules were inspired by modernist Alvin Lustig—who taught at ArtCenter a half-century ago—and his proposal of using timeless geometric shapes to create complex patterns.

From the Judges

The ArtCenter College of Design embraced its history and reputation by putting work inspired by renowned Modernist--and one-time faculty member--Alvin Lustig on the cover of its viewbook. Better still, each cover was a unique piece, created from an algorithm that made 40,500 unique covers. ArtCenter promised that this idea was borne of its desire to convey the “unique education” each student receives. Throughout this bright, weighty, and thoroughly modern perfect-bound book, ArtCenter puts its students’ work front and center. “We learn by making,” the book promises. ArtCenter is “like a conservatory for inspiring performing artists.” The school’s mission, along with a strong sense of possibility and excitement, are evident from the beginning, and the many examples of beautifully printed student artwork convey this sense, page after page.

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    Join us at CASE Academy and unlock the leader within you. At this exclusive online course,  you’ll embark on a learning journey alongside colleagues from diverse advancement disciplines.

  • Resources
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      • Advancement Resource Catalog
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    Advancement Resource Catalog

    ARC

    Visit the CASE Library's database and search through more than 15,000 articles, books, and white papers. Start your search.

  • Insights
    • Getting Started
    • Today’s Opportunities
    • Building Strategy
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    • CASE Global Reporting Standards

    CASE Global Standards

    Global Standards

    Learn about the common set of standards, guidelines, and definitions for reporting the results of educational philanthropy activities at schools, colleges, and universities across the globe.  

  • Awards
    • Circle of Excellence
    • Global Individual Achievement Awards
    • Independent School Awards
    • Individual Achievement Awards
      • Distinguished Service Awards
      • CASE Leadership Award
      • Previous Winners
    • CASE District Awards
    • CASE Commonfund College and University Foundation Award
    • Award Recipients

    Circle of Excellence Awards

    COE

    CASE’s annual Circle of Excellence Awards showcase outstanding work in advancement. Meet our exceptional award winners.

  • Connect
    • Regions
      • Africa
      • Asia-Pacific
      • Europe
      • Latin America
      • US/Canada
      • Regional Councils
    • Districts
    • Communities
    • Schools
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    • College and University Foundations
    • U.S. Advocacy Action Center
    • Volunteer
    • Educational Partners
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      • Marketing Opportunities Available with CASE
      • Industry Advisory Council
      • Educational Partners Directory
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    Educational Partners

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    Meet CASE's Educational Partners - industry thought leaders working with CASE to strengthen schools, colleges, and universities.

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      • Become a Host Institution
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    Career Central

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    Visit CASE's Career Central to build your team or look for new career opportunities. 

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    CASE Future Fund

    CASE Future Fund

    In celebration of CASE’s 50th anniversary, CASE is proudly establishing the Future Fund – a visionary philanthropic initiative poised to support and shape the future of the advancement profession. Support the Future Fund. 

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    Strengthen your advancement operation, including the latest research and trends in advancement, career and professional development programs, and publications. 

    See all membership benefits and contact us today! 

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