"The Cal State Fullerton Presidential Rap—Titans Reach Higher" music video was an exciting opportunity to let the world know who the Titan family is in a way that would transcend traditional communication mediums. After all, it is not every day the president of a university and an alumna record a rap video together. The goal, in addition to having fun and engaging the collaborative efforts of the campus community, was to share many of CSUF’s steeples of excellence with our campus community especially our students.
From the Judges
Quite an accomplishment to write, shoot and edit this piece all with in-house resources. The piece was fun and playful, and positioned the president as a relatable leader. Production value was incredibly high—great graphics and shooting!
