UND: Lead by Example
From the Nominator
The University of North Dakota has been offering distance learning since 1911 with correspondence courses by mail. But now, faced with the rapid reshaping of higher education amid a global pandemic, how does UND stand out in a growing online learning environment? Connection. Pride. Hard work.
“Lead by Example” shows the pride in earning a college degree, the hard work at any hour, the connection to faculty, the value of education at any age, and the groundbreaking learning moments—even through a video chat.
This video was part of a larger campaign to promote UND’s online learning offerings. We’ve seen an increase in leads, applications, and admitted prospective students.
From the Judges
From a production perspective, this video had the best film quality of the bunch. We appreciated the plot twist at the end. It was beautifully made.