In March 2023, Georgetown University launched its $3 billion fundraising campaign, Called to Be: The Campaign for Georgetown. To support the campaign effort, we created the Called to Be website, which Georgetown's Office of Advancement Communications team created in-house. The site has been well-received for its beautiful and clever integration of Georgetown's visual identity. The site also clearly expresses the campaign's four commitments and overall goals, and it's easy to navigate. Additionally, the site features a unique, custom-made search component called the "Opportunity Finder," which provides prospective donors with a tool for finding opportunities that align with their goals and values.
From the Judges
This is a very comprehensive campaign website with a well-organized structure. Giving opportunities are clearly organized, and the creative theme shines throughout.
