The women's Frozen Four hockey tournament came to Duluth in 2023, and our objective was to tap into the excitement around that event by producing a University of Minnesota-Duluth (UMD) hockey story that celebrated women in the sport. To achieve that, we decided to make a short documentary about a hockey legend in Duluth--the area's first female hockey player, Bonnie Shea. Resources for the project included staff time and department camera equipment. Time was spent seeking out the story, pitching it to our team, and accomplishing pre-production, production, and post-production work. Outcomes included high social reach and engagement (over 200,000 views); Women's Frozen Four event publicity; a local banner-raising ceremony in Bonnie's name; and curation in Minnesota Hockey Journal and USA Hockey.
From the Judges
This video tells a truly emotional and impactful story that resonates with the alumni base. The storytelling is compelling and inspiring, with great moments that capture the viewer's attention. The commitment to telling the story well is evident throughout. Excellent editing keeps the pace interesting, and varied shots that are well executed. A great story that is expertly presented.
