CASE District II Annual Conference: Reimagined Sessions
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Transforming the VSE Report Generating Process
The New York University (NYU) Development and Alumni Relations (UDAR) Business Intelligence team and the Creighton University University Relations (UR) Advancement Services teams will take you on a journey and share how they were able to transform the VSE report generating processes.
From this session, you will learn the current technologies and strategies which you can leverage to build a robust solution that can generate a VSE report with the click of a button. In our session, we will discuss how we leverage the VSE report standard guidelines to standardize our reports. We will also go into a deeper discussion on the Oracle views, Stored procedures SQL programming and SQL Server Reporting Service Business Intelligence solutions.
Ping Gallivan, Assistant Director, BI Development, Strategic Planning and Analytics , University Development and Alumni Relations, New York University and Jeremy Wrinkle, Data Engineer, Creighton University
Unclogging your Donor Pipeline
As Maryland’s oldest historically black university tradition, community and identity are vitally important to supporters of Bowie State University, but traditional fundraising practices were not generating the opportunities needed to advance its mission. Brent Swinton and his team saw the need to introduce modern donor engagement strategies to reinvigorate Bowie State’s loyal alumni and friends, without losing the essence of what it means to be a Bulldog.
Today, Bowie State is redefining how annual giving, major giving, and constituent relations work together to more effectively engage, cultivate, and steward donors through the major gift pipeline. Cohesive storytelling, collaborative donor management, and realigning roles and staff are just a few of the strategies that we’ll share during this session. By flipping the pyramid upside down and focusing on how they can best capture and retain annual donors, Bowie State is utilizing its resources more strategically to funnel its donor prospects on their path to major giving.
Greta Daniels, Vice President, RNL and Brent Swinton, Vice President for Institutional Advancement and Executive Director, Bowie State University Foundation
Leadership Styles in Fundraising
This seminar-style presentation will be a deep dive into each participant's leadership style through Roger von Oech's theory of the Explorer, Artist, Judge, and Warrior. The purpose of this session will be for each participant to find out their strengths and weaknesses in the day-to-day job of being a fundraiser, based on what comes naturally to their leadership style.
Gracie Harrington, Major Gifts Officer, Bryn Mawr College
New Team, Same Alumni: A One-Year Plan for a New Team with Ambitious Goals
During a year of upheaval, the Arcadia University Alumni Engagement team went through a major restructuring, with new leaders, new staff, and new goals. With only a short time to build a strong team that could succeed in change management and restore trust with our alumni, the team was able to do that -- and more. In this session, you will learn about the team’s one-year roadmap to team formation and success in restoring alumni loyalty, volunteerism, philanthropy, and trust.
Andrea Farnan, Director of Young Alumni & Student Engagement, Arcadia University; Durice Galloway, Associate Vice President Alumni Engagement and Annual Giving Strategies, Arcadia University; Erin McLaughlin, Associate Director of Strategic Advancement Communications, Arcadia University; Solange Luna, Administrative Assistant, Arcadia University
Negotiation Skills Needed To Be A Successful Fundraiser
Have you ever wondered how to handle or respond to a donor with unrealistic demands on a gift? In this session you will learn how to avoid the common mistakes fundraisers make when closing gifts, incorporate flexibility into gift conversations, and develop competent and assertive responses without being a ‘yes’ person. Join fellow major- and principal-gift officers to take your fundraising skills to the next level. Negotiators wanted!
Durriyyah Jackson, Associate Director of Development, George Washington University
The Newark School That Could: $100 Million Campaign Success
St. Benedict's will soon announce the successful conclusion of a $100 million campaign, Forever Benedict's, involving 10,000+ donors and two key initiatives: funding to bolster the School's endowment and Annual Fund. Advancement personnel planning ambitious fundraising campaigns won't want to miss this panel discussion for inspiration, as well as practical insights applicable to your own institution.
Kristen Volkland, President & Owner, Erbach Communications Group; Edwin Leahy, Headmaster, St. Benedict's Prep; Michael Fazio, Chief Advancement Officer, St. Benedict's Prep; Kathy Noyes, Vice President of Operations, Erbach Communications Group; Cindy Tavlin, Vice President of Creative Services, Erbach Communications Group
Managing Uncertainty Through the Practice of Adaptive Leadership
Individuals in leadership positions play a key role in guiding internal and external stakeholder groups through times of disruption. This session will discuss the practice of adaptive leadership, in the context of the Institutional Advancement (IA) field, to provide a strategy for managing chaos, uncertainty, and rapid change, through collaboration, learning, and reflection. It will explore how professionals who hold—or aspire to—leadership roles can implement this process, sustain their leadership practice, manage stress on internal and external stakeholder groups, and build capacity to successfully navigate short- and long-term challenges.
Lauren Villanueva, Assistant Vice President, Drexel University
Buy-In for Bucknell: Campaign Planning with A Just Cause
In The Infinite Game, Simon Sinek refers to a state that has yet to be created - one we entrust ourselves to create because it's a world we hope to live in. The Bucknell community, characterized by curiosity and innovation, is positioned to promote their campaign under the standards of a Just Cause, which emphasize inclusion, service, resilience, idealism, and motivation. To accomplish this, a shared understanding and buy-in are necessary. Bucknell leaders will share how they're strategizing campaign management in a way that honors and elevates their mission.
Elizabeth Zeigler, President and CEO, Graham-Pelton; Scott Rosevear, Vice President for University Advancement, Bucknell University
CASE AMAtlas: From Global Standards to Global Data
Discover the latest trends that impact advancement within your district, across the country, and around the globe. The CASE AMAtlas team will share recent findings from our benchmarking surveys, including the Voluntary Support of Education and Alumni Engagement Metrics. You will also get a sneak peek at data from our Core Metrics pilot (focusing on creating global metrics) and new Campaign Survey.
CASE’s new Global Reporting Standards are foundational to the ongoing work of AMAtlas. The CASE Standards address the dynamic landscape of an ever-evolving advancement profession. This new global edition comes at a time when the increasing size and complexity of gifts require clear standards and guidelines for counting and reporting for all types of institutions regardless of location. Learn more what is included in the new standards, why they matter, and how these new standards will intersect with AMAtlas surveys to provide global metrics and benchmarks.
A Transformative Partnership
Donor Relations professionals are tasked with supporting fundraisers’ efforts in building and maintaining successful relationships with donors and prospects to maximize fundraising potential. The predictable is not always possible, and familiar stewardship strategy has given way to the extraordinary. In a fundraising world challenged by accessibility, stewardship officers must pivot into the virtual world of acknowledging and engaging donors to help them fully comprehend the impact and importance of their giving.
Restrictions for in-person donor engagement provided both challenges and new opportunities. The growing need to acknowledge donors with innovative stewardship strategies – virtual, digital, and video – provides an important opportunity to reimagine personalized gratitude content that showcases the value of a donor’s lifetime of philanthropy.
Mary Jane Happy, Director, Donor Relations, Memorial Sloan Kettering Cancer Center