Leadership annual giving plays an essential role in the overall advancement pipeline. In this session, we’ll share how the Georgia Tech Alumni Association is transforming their leadership annual giving program using advanced visualization to drive decision-making and increased giving. With Blackbaud CRM and Microsoft Power BI, we’ll describe how the team is using AI to identify new prospects and improve retention of existing donors. Katie Sclafani, Data Administrator, and Kim Bowden, VP of Annual Giving, from the Georgia Tech Alumni Association and Sara Anne Bennett from Blackbaud to learn will share the strategy and techniques behind this new generation of transformation.

Journey with us through the challenges and opportunities involved in creating a culture of documentation and training. Navigate the uncertainty of the environment, tools and infrastructure necessary for change. Chart a course of success through redeveloping processes using new tools and approaches.