Please align your proposed session title to one of the following areas:

• Understanding the Lives of Students – Understanding the current student experience, as this forms the foundation for future alumni engagement. 
   
• Understanding the Graduate Job Market – Explore the opportunities and challenges graduates face to better support their transition. 
   
• The Evolving Student-to-Alumni Pipeline – Examine how students transition into engaged alumni and how institutions can foster this journey. 
   
• What the Next Generation Wants From Higher Education and Alumni Networks – Understand the evolving expectations of students and young alumni to align engagement strategies.
   
• Innovation, Spinoffs, Start-ups – Highlight entrepreneurial pathways and how institutions can support alumni innovation. 
   
• Creating Year-Round Alumni Engagement Strategies – Build on previous insights to develop sustainable engagement models. 
   
• Experience Matters: What Does a Successful Events Programme Look Like? – Dive into effective alumni event planning as a key engagement tactic. 
   
• Let Alumni Organise Themselves & Blog About It – Encourage alumni-driven communities to enhance organic engagement. 
   
• Digital Alumni Networks – How technology can facilitate alumni connectivity and collaboration. 
   
• Using AI to Connect Students & Alumni – Leverage AI to enhance networking, mentoring, and professional opportunities. 
   
• Power of Personalisation – How tailored experiences strengthen alumni relationships. 
   
• KPIs and Metrics - Tracking the true impact of alumni engagement, measuring success and refining strategies. 

Please align your proposed session title to one of the following areas:

• The Changing Face of Donor Engagement – How donor expectations and behaviours are evolving. 
   
• The Great Generational Wealth Transfer and How to Capitalise – Explore how fundraising can adapt to the massive wealth shift between generations. 
   
• Mega-Gifts and Micro-Donors – Strategies for securing both large transformational gifts and broad-based grassroots support. 
   
• How to Take a Whole Office Approach to Corporate and Foundation Partnerships – The importance of institution-wide collaboration for securing corporate and foundation funding. 
   
• Impact Investing and Higher Education – Innovative approaches to engaging donors through socially responsible investments. 
   
• Ethical Fundraising in Education – Key ethical considerations in donor engagement and institutional partnerships. 
   
• AI and Predictive Analytics in Fundraising – How data-driven strategies can enhance donor identification, cultivation, and stewardship. 
   
• Accelerating International Giving – Opportunities and challenges in attracting global donors. 
   
• Coping with Shifting Geopolitical Challenges – How political and economic factors affect fundraising and international giving. 
   
• Fundraising 101 – Back-to-basics foundational learning for new fundraisers in line with CASE competencies, instil new fundraisers with confidence to build fruitful relationships with donors.

Please align your proposed session title to one of the following areas:

• The Psychology of Engagement: How the Brain Responds to Communication – Understanding how people process and respond to messaging. 
   
• Storytelling That Sticks: Turning Psychology into Powerful Narratives – Leverage psychological insights to create compelling, memorable stories. 
   
• Beyond the Logo: Aligning Internal Culture with External Brand Identity – Ensure institutional values and culture align with outward branding efforts. 
   
• Building a Brand That Lasts: Adapting to a Changing Higher Education Landscape – Establish a long-term strategy for brand resilience. 
   
• Measuring Brand Perception: Tools and Strategies for Data-Driven Branding – Use data to assess and refine branding efforts. 
   
• From Prospects to Advocates: Creating Meaningful Connections for Long-Term Loyalty – Moving audiences from initial engagement to deep advocacy. 
   
• Maximising Internal Resources: Turning Faculty, Students & Alumni into Brand Ambassadors – Activate key stakeholders to strengthen brand messaging. 
   
• Student-Led Branding: Harnessing the Power of User-Generated Content – Leverage student creativity to enhance authenticity. 
   
• Influencer Engagement: How Faculty, Students, and Alumni Shape Institutional Reputation – Explore how internal stakeholders influence external perception. 
   
• The Role of Rankings and Reviews: Managing External Perceptions – Address the impact of third-party evaluations on brand reputation. 
   
• From Campus to Community: Strengthening Local Identity for Student Attraction & Engagement – Build a strong local brand to drive student and community engagement. 
   
• Global Reach, Local Roots: Positioning Place-Based Branding for International Appeal – Balance global reputation with institutional heritage. 
   
• Global Voices, Local Impact: Building Authentic Engagement Across Borders – Tailor messaging to resonate across diverse audiences. 
   
• AI-Powered Marketing: Practical Applications for Higher Ed Communications – Explore how AI enhances marketing efforts. 
   
• Chatbots, CRM, and Automation: Where Technology Enhances (or Undermines) Engagement – Evaluate the role of automation in engagement strategies. 
   
• Beyond the Hype: Evaluating Emerging Technologies for Higher Education Marketing – Separate meaningful innovation from passing trends. 
   
• Accessible by Design: Balancing Innovation, Inclusion, and Internal Expectations in the Age of AI – Ensure accessibility while integrating new technology. 
   
• Ethics and Data Privacy: Building Trust in a Digital Age – Address critical concerns around data security and transparency. 
   
• Measuring What Matters: How to Track and Optimise Engagement Strategies – Ensure marketing efforts are effective through data-driven insights. 
   
• Preparing for the Worst: Building a Crisis Communications Playbook – Develop a strategy for protecting reputation during crises. 
   
• Building and Protecting Trust: Strategies for Long-Term Reputation Management – Reinforce institutional credibility over time. 
   
• High-Impact, Low-Cost Marketing Tactics That Actually Work – Identify cost-effective ways to drive engagement. 
   
• The Art of Prioritisation: How to Decide What’s Worth Your Time (and What’s Not) – Improve strategic focus and time management. 
   
• Resilient Teams, Sustainable Impact: Managing Burnout in Marketing & Communications Professionals – Support long-term well-being and effectiveness. 

Please align your proposed session title to one of the following areas:

• The Value Proposition of Independent Schools – Develop a clear understanding of what makes independent schools unique and how this informs advancement efforts. 
   
• Building a Culture of Belonging in Advancement – Ensure that all stakeholders—students, parents, alumni, and donors—feel connected and valued. 
   
• Parents' Programmes – How to engage parents as key partners and donors in the school community. 
   
• Capital Campaign 101 – Introduce the fundamentals of running a successful capital campaign to support school growth. 
   
• Transformative Scholarships – Highlight the impact of scholarships in broadening access and fostering donor support. 

Please align your proposed session title to one of the following areas:

Is Equality Enough? – A broader discussion on equity, diversity, and inclusion to set the stage for engagement and philanthropy strategies. 

Tackling Challenges in Engaging Underrepresented Donor Communities and Gaps in Alumni Engagement Strategies – Address specific challenges in engagement and fundraising for historically underrepresented groups. 

Unleashing our Inner Philanthropists – Explore ways to inspire and cultivate a culture of giving among all stakeholders. 

Reverse Mentoring or Mentoring – Discuss how mentorship can strengthen engagement across alumni, students, and donors. 

Skills Training – Data Analysis and Interpretation – Equip professionals with essential data skills to measure and enhance their efforts. 

Budgeting for Beginners – Provide financial literacy skills for managing resources effectively in advancement and engagement roles. 

Workshop

Audience size: 50-100 participants
Presentation style: Interactive elements

Workshops provide a deep dive into the tentpole session topics, providing participants with practical knowledge and hands-on experience (relevant to career level) that can be applied to their own working context.

Campfire

Audience size: Groups of 30
Presentation style: Open conversation

Guided by a facilitator with no formal presentations or slides, these discussions will enable participants to engage in meaningful dialogue, share experiences, and learn from peers in a relaxed setting. 

Roundtable

Audience size: One facilitator to a table of 10
Presentation style: Moderated conversation

These conversations are set in a circular arrangement, all participants are encouraged to engage in active listening and share their perspectives on a specific topic. This format is particularly effective for problem-solving, brainstorming, and generating actionable insights.

Clinic

Audience size: One expert per group of five
Presentation style: Tailored advice

Experts provide participants with tailored guidance and solutions on specific micro-topics, fostering a rich and personalised learning experience and valuable networking opportunities.