Forum Speakers
Ron Boucher
With more than 27 years of creative experience, Ron currently serves as the creative director for the University of Central Florida. A designer at heart, his previous experience at the Orlando-based branding agency, Push, began in 1996 where he played an integral part in the inception and building of one of Florida’s top agencies. Current responsibilities include hands-on management of the UCF Communications and Marketing department’s overall creative product and leading an award-winning team of nine which include art directors, designers, copywriters, photographers and multi-media staff as well as freelance talent. Specialties include creative direction, branding and identity strategy, experiential branding, broadcast media, and compelling content.
Over the years, Ron has earned numerous creative awards including National ADDYs and International Sports Marketing Awards. His work has been featured in leading industry publications such as Communication Arts, Lürzer’s International Archive, PRINT magazine and HOW magazine. More recently, his work is featured on designworklife.com and identitydesigned.com.
Ron has a bachelor of arts degree in graphic design from the University of Central Florida (’92). He actively donates his design and marketing experience to support deserving community projects and organizations including Camp Boggy Creek for seriously ill children, Habitat for Humanity of Greater Orlando, AIGA Mentor program and several youth fitness initiatives in Central Florida. Before Push, Ron began his career as an art director with The Tampa Tribune back in 1992.
ChaNae Bradley
ChaNae Bradley is the senior communications specialist for Fort Valley State University's College of Agriculture, Family Sciences and Technology. As a creative communications professional, she strategically plans and manages the production of three publications annually highlighting impacts in Extension, research and education. In addition, she provides content for social media sites. She also serves as the media relations liaison by pitching news story ideas, conducting media trainings and sharing impacts with national, print and broadcast media affiliates. In 2019, she was elected and inducted as director of member services for the Association of Communication Excellence (ACE) in Agriculture, Life and Human Sciences. ACE is an international association of communicators, educators and information technologists who focus on communicating research-based information. She will hold this position for three years. She holds a Bachelor of Arts in Mass Communication, a Master of Public Administration and is currently pursuing a doctorate at the University of Georgia. In her spare time she loves to read, listen to praise an worship music and spend time with family and friends.
Latasha Ford
Latasha Ford is a talented writer who recently transitioned from community newspapers to higher education to serve as a research communications specialist for Fort Valley State University's College of Agriculture, Family Sciences and Technology. In her three years at FVSU, she has earned awards for her writing and photography abilities. She has also revamped the university's research report. She holds a Bachelor of Arts in English (Professional Writing) from Georgia Southwestern State University and is currently pursuing a Master of Education in Higher Education Administration at Georgia Southern University.
David J. Gibson
David Gibson is vice president for communications and marketing at Middlebury, where he leads public affairs, marketing, internal and crisis communications, branding, web strategy, social media, creative services, storytelling across platforms, and print and mail operations. He has three decades of experience advancing the interests of mission-driven institutions and has built programs clarifying their value in the world and bringing deeper engagement with stakeholders. He has held staff positions at Hampshire, MIT, and Dartmouth; was vice president of strategic communications for the international consulting firm Grenzebach Glier and Associates, advising clients in the cultural, health care, education, and charitable sectors; and has led creative teams specializing in campaign communications. At Cornell, he and his staff won two Sibley Magazine of the Year Awards. As its former managing editor, he helped Yankee earn its first National Magazine Award nomination for reporting. He speaks widely about the profession and has served on the faculty of CASE’s Summer Institute in Communications and Marketing since 1997.
Maureen Harmon
Maureen is the director of communications and editor-in-chief at Rice Business School. She is also the managing partner and a cofounder of Dog Ear Creative. Prior to Rice Business, Maureen was the director of editorial and creative content for Denison University, overseeing the schoolʼs brand, as well as print and web projects—including the Universityʼs flagship publication, Denison Magazine. She also served as the schoolʼs interim associate vice president of communications.
Maureen began her magazine career as an associate editor (and later senior editor) at the Penn Stater magazine. Her work at Denison and at Dog Ear has garnered national awards from CASE, as well as from professional organizations in the writing and design worlds.
Steve Hawk
Steve Hawk is the editor of Stanford Business magazine and a senior editor on the marketing and communications content team at Stanford Graduate School of Business. He previously served as executive editor of Sierra, the magazine of the Sierra Club, as senior editor of Adventure Journal, and as editor of Surfer. Hawk has been at Stanford since 2016. In 2018, his article “Transforming Homes and Saving Lives” won gold for feature writing in the CASE Circle of Excellence Awards, and Stanford Business won gold for general interest magazines. He lives in Half Moon Bay, California, where he spends as much time as possible frolicking in the ocean.
Matthew V. Jennings
Matt Jennings is the editor of Middlebury Magazine, a quarterly periodical published by Middlebury College. Under his guidance, Middlebury Magazine won numerous national awards for general excellence, editorial content and design; has been cited by education associations and journalism foundations for excellence in higher education reporting; and received national plaudits for its 2012 redesign by renowned creative director D.J. Stout.
Jennings has twice co-chaired the CASE Editors' Forum and regularly conducts conference workshops and webinars on editorial best practices. He also co-directs the Middlebury Fellowships in Narrative Journalism and is a member of the American Society of Magazine Editors. In January, he spent two days cloistered in a room with 24 other magazine professionals, judging the best feature writing in American magazines (and ultimately voting on the National Magazine Award in this category). It was as close to nirvana as he'll ever get.
Adrienne Johnson Martin
As managing editor, Martin manages copy, time, space, and egos. She's also the caretaker of the magazine's Facebook page, and gives a glimpse of what goes on behind-the-scenes, and other musings, on Twitter. Follow her @amajomartin
Dale Keiger
Dale Keiger is the former editor of Johns Hopkins Magazine. He has had a 45-year career as a writer and essayist, publishing more than 2,500 pieces in publications as sundry as The New York Times, Travel & Leisure, the MLB All-Star Game Program, and Motorcycle Dealer News. He was on the staff of Johns Hopkins Magazine for 26 years and was the author of the blog UMagazinology. He recently embarked on a series of creative endeavors under the rubric The 10,000 Days Project (www.dalekeiger.net), and in October published an anthology of profiles titled The Man Who Signed the City, available at your local Amazon. His favorite sport is soccer and his favorite sound is a cocktail shaker.
Kelly Kussmaul
Great institutional storytelling requires an audience-first approach, an editing hand, and a collaborative outlook. As director of marketing and communications at a Big Ten law school, Kelly Kussmaul leads a team of four professionals (and a few interns) to create smart, directional content that people actually *want* to read: profiles, quizzes, email campaigns, viewbooks, and, of course, an alumni magazine. Her professional background in grad school marketing/recruitment and my education in creative nonfiction fuel her work every day. Whether she's reconceiving our alumni magazine or doing deep-dive branding work with our institutional stakeholders, she bring energy and positivity to the creative process.
Mary Loftus
Mary Loftus is director of health sciences content at Emory University, where she edits Emory Medicine magazine and Emory Health Digest, both of which have won CASE national and regional awards and AAMC best medical story of the year (twice). She came to higher education communications a few decades back, after a Knight Journalism fellowship at the Centers for Disease Control and Prevention and a career as a daily newspaper reporter.
Lori Oliwenstein
Lori Oliwenstein has been with Caltech's office of strategic communications since 2008. She oversees the production, design and content of Caltech's print and online flagship publications, including Caltech magazine and the institute's annual overview book, This is Caltech. She and her team are also responsible for the Caltech Catalog; the institute's weekly internal and external newsletters; its internally focused webpage, Caltech Today; the copyediting of news and other content; a variety of one-off online and print publications, including The Periodic Table of Caltech; and for Caltech's editorial and visual style guides. Oliwenstein has more than 30 years of experience as a writer and editor, and has written about everything from acupuncture to bacterial suicide for such outlets as TIME, Psychology Today, and Vegetarian Times. She is the author of Taming Bipolar Disorder (Alpha Books, 2004) and the coauthor of Superhuman: The Awesome Power Within (DK Publishing, 2001).
Eric Rangus
Eric Rangus is the the editor and only full-time staff member for Georgia Magazine, a quarterly university magazine serving more than 330,000 living alumni at the University of Georgia. Fortunately, he works at an SEC school with a nationally ranked College of Journalism and Mass Communication, so there are many talented students on hand to help out. Nurturing these highly motivated, yet inexperienced, students and drawing the best work out of them can be a challenge, but it's one of the great joys of the job. Georgia Magazine could not be published without the excellent work of its junior contributors.
Sancho N. Sequeira
Sancho has six years of educational research experience, and has been working at CASE for almost two years. Previously, he worked for a government contractor on Department of Education funded projects, and as a research analyst in the education department of Discovery Communications. At CASE, one of his primary roles is supporting the CASE Alumni Magazine Readership Survey. He enjoys helping editors leverage data to bolster their story and make the case for their magazine.
Kimber Williams
Kimber Williams is a senior staff writer for Emory University’s division of communications & public affairs. An award-winning print and digital journalist and brand storyteller, she brings more than 30 years of experience writing for and editing newspapers, magazines, books and online news centers. From daily beat reporting to magazine production and interactive digital projects, she has embraced ever-evolving platforms in the pursuit of telling impactful stories that stick with readers. Williams is the 2017 recipient of the AAMC’s Robert G. Fenley Writing Award/GIA Award for Excellence, for "Surviving the Unsurvivable," as well as many other state, regional and national writing honors.
Luke Woodling
Luke Woodling is assistant vice president of marketing at Rollins College, where he oversees marketing, branding, creative services, editorial and content services, digital marketing, and web strategy. He previously served as director of editorial content at Rollins and was editor in chief of Rollins magazine. Prior to joining Rollins in 2014, Woodling spent more than a decade as an editor for trade and special-interest publications.