This is the second in our series of excerpts from CASE at 50: A Narrative History of the Council for Advancement and Support of Education. The book, by Rob Moore, highlights special moments and seminal stories from the organization’s first 50 years. The excerpt below appears in Chapter 3: A Rolling Start.
The first [CASE] conferences reflected the professionals of the parent organizations [the American Alumni Council and the American College Public Relations Association]:
Conference on Governmental Affairs
Conference on Corporation and Foundation Support
University-Related Foundations Conference
Interpreting Our Institutions to the Public
Administering and Marketing a Deferred Gifts Program
