For marcomm leaders, it’s key to articulate where you want your team’s work to go—but then bridging the gap between intention and transformation takes a structured approach. That’s where a gap analysis framework comes in. It allows leaders to identify barriers to growth and develop clear, actionable paths to overcome them.

Explore the practice and benefits of networking for advancement professionals. A trusted network across institutions and outside of your field can help identify job openings, generate invitations for presentations or speaking engagements, show novel approaches to organizations facing similar challenges, and more.   

At the University at Buffalo, "advancement isn’t siloed from the work of faculty. We operate as a team," explains Rose Hu, a professor of accounting at the university. Here, she shares what makes this development/faculty partnership work well for stewardship and philanthropy.

At Elon University, international students mark their connection to campus in the International Grove.

Communications professionals are increasingly finding themselves charged with leading change processes for new initiatives or projects. Here's a look inside change management and how it can help institutions thrive.

To celebrate the completion of its first comprehensive campaign, The University of Texas Health Science Center at Houston (U.S.) launched The Art of Gratitude. UTHealth Houston commissioned nine artists to create art that represented the theme of coming together in service of one goal.

A towering tree at the entrance to the NIST International School in Bangkok, Thailand, has welcomed students to the school since it opened in 1992. When the school had to relocate the tree in 2022, it initiated a campaign built around sustainability and community.

Kent State University transformed its phone center into a multichannel Alumni Engagement Center that’s revitalized the way it interacts with constituents. The new center has enriched relationships with alumni, friends, and partners—transitioning from transactional to transformational partnerships. Here’s how it works.  

Effective mentorship requires intentional effort by both the mentor and the mentee. Hear from both perspectives with advice and tips for building successful and impactful mentoring relationships.

Relationships with corporate partners follow the same cycle as donors: qualification, cultivation, solicitation, and stewardship. At each stage, communication is key. Use these strategies to develop effective written materials for corporate partners.