![2023 Asia-Pacific Advancement Conference](/sites/default/files/styles/header_tall/public/media/image/APAC23_1920x490_Web%20banner.jpg?h=9720516a&itok=yCB3zLXy)
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Opening Plenary
Through an indigenous lens of knowledge transfer, appreciation of culture and the inextricable link to country, Professor Deen Sanders OAM will highlight the frontline responsibility of advancement practitioners in building trust, understanding the importance of cultural awareness, and celebrating diversity in our institutions.
In our engagement and philanthropic endeavours, we seek to understand, appreciate, and honour our alumni and supporters. This conference provides an opportunity to create a similar environment for our professional community.
As we gather in Melbourne this May to learn, develop new perspectives, and reinforce the importance of relationship in everything we do, this opening plenary session will be a catalyst for greater conversation and the exchange of ideas.
Experience Level: Level 1 – Early Career, Level 2 – Emerging Early Career, Level 3 – Practicing/maturing Mid-Career, Level 4 - Senior/experienced Mid-Career, Level 5- Expert Seasoned Professional, Level 6 - Leadership/Transforming Seasoned Professional
Professor Deen Sanders OAM,
Ethics and Professionalism Leader,
Deloitte Governance, Regulation and Conduct Group
Opening Plenary
Information privacy and consent – why does it matter and how do we find the right balance?
Appropriate use of personal information has never been under more scrutiny than it has been in recent times. While communicating with alumni and donors is critical for engagement and relationship management, these communications must be respectful of individual's communication preferences and compliant with information privacy legislation. This can be challenging when managing large volumes of data with limited resources, however it is critical to the success of advancement programs. Join this session to understand more about the principles of Australian information privacy legislation and your obligations as a fundraising organisation, and to explore how you find the right balance in your institution.
Experience Level: Level 1 – Early Career, Level 2 – Emerging Early Career, Level 3 – Practicing/maturing Mid-Career
Topics: Advancement Services
Rachael Dalton, Acting Senior Director, Advancement Operations, University of Melbourne
Karen McComiskey, Chief Executive Officer, Reventure Ltd
Moderator: Joanna Watts, Executive Director, Advancement (interim), University of Melbourne
Using metrics to successfully drive engagement strategy
CASE Insights on alumni engagement and philanthropy are the only resources serving institutions on recent trends around the world. So the question is, “I’ve got my AEM survey information. What next?”.
In this session Cara Giacomini will discuss how to analyse and use the data to develop strategy and allocate resource accordingly.
Experience Level: Level 3 - Practicing/Maturing Mid-Career
Topics: Alumni Relations
Cara Giacomini, Vice President, Data, Research, and Technology
The strategic orchestrator: The future role of marketing
The sands of time are shifting fast in education. Students are increasingly viewed as lifelong learners, and demographic changes and economic headwinds are influencing strategic choices within advancement and alumni functions. The result is that marketing is becoming a strategic orchestrator. In this role, marketing leads the coordination of cross-functional collaboration, utilises data analytics and insights to inform decision making, and employs robotic process automation to make better use of limited time and resources. In this session we will explore what this emergent role of marking means in practice for advancement and alumni functions, and look at data and case studies from around the world to help illustrate this tectonic shift. Global head of Nous Group’s higher education practice, Zac Ashkanasy will navigate participants through this enlightening and engaging session.
Topics: Marketing and Communications
Zac Ashkanasy, Principal, Nous Group
Transforming Our World Through Philanthropy: The CGCPT Story
The Cumming Global Centre for Pandemic Therapeutics made headlines as the largest gift in Australian history with a $250M gift contributed by Canadian philanthropist, Geoff Cumming. In this behind-the-scenes panel discussion, Prof Sharon Lewin and Allison Howell Quinton will share the journey from a bold idea to a fully co-created proposition for the CGCPT.
The CGCPT is a story about a visionary and generous individual who wants to protect humanity from devastation and disruption when the next pandemic strikes. It is about a brilliant scientist who rose to the occasion to identify the gaps in our infectious diseases capacity and stepped up to build that future, and a fundraiser who enabled and convened the conversations to create bold and new thinking.
Experience Level: Level 6 - Leadership/Transforming Seasoned Professional
Topics: Fundraising
Allison Howell Quinton, CFRE, Senior Director of Advancement, The University of Melbourne Professor Sharon Lewin, Director, Peter Doherty Institute, The University of Melbourne Jess Marble