![2023 Asia-Pacific Advancement Conference](/sites/default/files/styles/header_tall/public/media/image/APAC23_1920x490_Web%20banner.jpg?h=9720516a&itok=yCB3zLXy)
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Enhancing global reputation through strategic alumni programming
Making a Case to Invest in Advancement
President's Panel
The Storytelling Strategies and Secrets of Great Cases for Support
Through hands-on activities, this session will help you build a better Case for Support in service of major fundraising campaigns. Explore narrative structure, tone of voice, and design. Discuss the research and editorial process, including effective interviewing and sub-editing strategies. Come along if you want to:
• Build your Case with greater clarity and confidence
• Encourage buy-in for your Case from your stakeholders
• Learn how to communicate visually
Topics: Marketing and Communications
Cameron Pegg, Director, cameronpegg.com.au
Building Strategic Initiatives of Scale - Advancement at the Vanguard
With a growth in commitment to ambitious, institution-wide fundraising targets that address enduring societal challenges, advancement teams across the sector are being challenged to find significant new revenue streams to fund impact-fuelled initiatives. Success will require more than just money, but agile and adaptive teams that can work effectively with large multi-disciplinary cohorts, alliances and partnerships with funders of scale to maximise impact.
This fireside chat for senior advancement professionals will provide insights into how UC Berkeley, The University of Sydney and Monash University are driving transformational support for large-scale institutional priorities through new and innovative partnership approaches. Going beyond the confines of traditional fundraising models, the speakers will share their insights as to what has worked, challenges to be aware of and lessons learned along the way. Join them as they take a closer look at best practice for this next generation of large-scale philanthropic investments and projects.
Experience Level: Level 6 - Leadership/Transforming Seasoned Professional
Topics: Leadership
Dani Howden, Senior Director, Development, Monash University Flora Grant, Director, Principal Gifts (Advancement), The University of Sydney Leti McNeill Light, Executive Director, Principal Gifts & Strategic Initiatives, UC Berkeley Moderated by: David Faulmann, Deputy Director, Programmatic Partnerships, Monash University
Reconnecting After the Global Pause: ANU 75 Cities and 75 Features
The 75th anniversary of the Australian National University (ANU) provided a key opportunity for the ANU Alumni team to reconnect with its global base of 130,000 alumni—and even more so following the global pandemic and the general pause in engagement.
In honour of this milestone, the ANU Alumni team embarked on an ambitious plan to reconnect alumni across 75 cities and to share the personal stories of 75 alumni, with two core projects in 2022:
• 75 Cities: a series of global alumni reunion events
• 75 Features: a story-telling project of alumni connections
With thanks to almost 250 alumni volunteers, a strong case for investment, social media intel, University leadership and strong diplomatic support – all backed up by strong teamwork – the ANU alumni team successfully delivered on both projects.
Join this CASE-APAC session to hear directly from the ANU Alumni team on their learnings, troubleshooting and strategic vision in delivering these global alumni engagement projects.
Experience Level: Level 3 - Practicing/Maturing Mid-Career
Topics: Alumni Relations
Zeba Salman, Director, Alumni Relations, Australian National University
Nurhadi Khan, Alumni Manager, Australian National University
Natasha Walton, Senior Alumni Officer, Australian National University
Cyber security – what are our responsibilities and are we doing enough?
It seems that a week does not go by without us hearing of another security or data breach. With most of our alumni and donor data now stored in the cloud, often in an ecosystem of Advancement technology, do we understand our responsibilities and are we doing enough to safeguard our systems and our data? Join this session to understand the world of cyber security and how it pertains to the world of Advancement - more info to come!
It seems that a week does not go by without us hearing of another security or data breach. With most of our alumni and donor data now stored in the cloud, often in an ecosystem of Advancement technology, do we understand our responsibilities and are we doing enough to safeguard our systems and our data? Join this session to understand the world of cyber security and how it pertains to the world of Advancement - more info to come!
Experience Level: Level 2 – Emerging Early Career, Level 3 – Practicing/maturing Mid-Career, Level 4 - Senior/Experienced Mid-Career
Topics: Advancement Services
Christina Keing, Partner, Risk Advisory, Deloitte Simon Watson, Head, Advancement Systems and Business Intelligence, Australian National University