How we turned an idea about data analysis into a successful insight dashboard that helps boost fundraising performance. This will look at: -Collaboration -Importance of data collection -Delivering Change -Actionable insight using data visualisations -Letting the data and insight drive our conversations -Measuring the impact

As a mid-career professional in Advancement, Frieda Strachan (Data & Systems Manager, University of Aberdeen) is excited to share their experience in preparing the organisation for a successful institutional campaign with support from Chris Webber (Customer Success Manager, Blackbaud). We will share how we transformed office culture and gained confidence in interpreting our valuable data in order to build infrastructure that allows us to understand fundraising activity. Our preparation created a collaboration with our finance team - a key outcome metric for delivering our campaign, that positions our organisation for success over the next ten years of the campaign.

The minute you walked through the university I could see you were a grateful individual A real big spender Good mannered, so inspired Say, wouldn't you like to know what's goin' on your alma matter? So let me get right to the point I want to show our stories to every alumni Hey big spender, Pay a little attention to me Wouldn't you like to feel good, good, good How's about a few stories, stories I could show what we've been up to Let me show you what we've been up to!

This is a practical session that will cover how to find out useful information about the USA foundation sector generally, as well as how to find information about specific foundations. It will also cover "what to do" and "what not to do" when cultivating and soliciting a USA foundation.

How often do you look at others' success and think ‘well that’s a stroke of luck!'? In this session, we will explore the behaviours that can help you to increase good fortune and ultimately make you luckier in fundraising. We may even include a little bit of science… There is no doubt that blind luck exists, but how you approach your role and your mindset can influence whether you maximise or even spot these opportunities. We will share practical ideas brought to life with real examples of how these behaviours have led to great successes and life-changing discoveries.

How can you attract, acquire and steward mid-value donors, and develop a programme that engages them? In this case study, Imperial College London takes you through how they developed a brand new mid-value programme from scratch. From early brainstorming and insight to engaging academics and conducting qualitative and quantitative research they will take you through the step-by-step process they went through to create and launch a brand new mid-level giving programme.

The Thomas Report (2004) increasing voluntary giving to Higher Education was the catalyst for universities in the UK to commit to and strengthen their fundraising programmes through professional training and by incentivising donors to see higher education as a legitimate and effective channel for their philanthropy. The report penned by Professor Sir Eric Thomas provided a road map for advancement and philanthropy to flourish in the UK. This session will review 20 years on and what have we learned, and what have we not. Where have we seen successes and challenges? What is the road map for the next 10 years?