Senior leaders in today's communications and marketing shops are tasked with aligning the voice and mission of their institution, implementing brand recognition and strategy, responding to and preparing for campus crisis, and furthering the reach and impact of education.

Take time away from the office to recharge and join your peers for a thoughtfully designed discussion on these big issues facing the industry. This institute takes an in-depth look at building strong shops that thrive, that successfully accomplish the tasks at hand, and help elevate their institution's brand.

Through interactive discussion and collaboration, attendees will tackle subjects such as partnering with leaders across campus, measuring success, hiring and growing your staff, and communicating the value of education to your audience.

This conference is designed for communications and marketing professionals with senior-level responsibility who are involved with institution-wide marketing and communications strategy and decisions.