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January 1, 2024

Recalculating the ROI of Engagement

… Lane recalls. “It was only a few months lead time to get to the event.” Yet, suddenly, Lane and her … were empowered to deliver major celebrations. Now, as institutions move beyond a global pandemic, how do … gasps of delight from the crowd, but also from social media reactions posted by alumni, students, and …
Article
February 26 - 28, 2023

CASE District III Annual Conference

… and review best practices for all sizes and types of institutions through educational content presented by peer institutions in the … communications and marketing, and fundraising Newcomers to the profession Executive leaders who would like to connect …
Event
July 1, 2023

Talking Shop: Creating Inclusive Content

… Talking Shop: Creating Inclusive Content Alexa Heinrich is Social Media Manager at St. Petersburg College in central Florida, … accessibility—making online content available and useful to as many people as possible, including those with …
Article
July 1, 2023

What Makes Campus Home

… Big Idea What Makes Campus Home Taking Alumni Engagement to a New Level This black-and-white map was influenced by … contest and a scavenger hunt, and by sharing it across social media channels and email during the university’s 2021 … prospective students’ worries,” says Rollenhagen.  … Three institutions, Georgia Institute of Technology, University of …
Article
November 1, 2023

Reaching a Unique Generation

… Malan/Stone Jessica Lewis doesn’t know what it’s like to attend graduate school outside of a global pandemic. She … missed graduation and other key engagement activities, institutions around the globe planned new celebrations and … Along with promoting events, the account also posts fun social engagement like quick interviews with students and …
Article
June 17 - 18, 2025

2025 CASE All Districts Online Conference

Event

Gulliver Prep

… Gulliver Prep … Gulliver Prep - private co-educational school in Pinecrest, Florida.  … Gulliver Prep …
Awardee
April 7 - 8, 2022

2022 CASE All Districts Online Conference: Rethink

Event
May 1, 2024

Mentoring Matters

Article
January 1, 2024

Stories Of, For, and By Women

Article

University of Montevallo

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Ransom Everglades School

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York Technical College

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University of Tennessee Chattanooga

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Barry University

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Jackson State University

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May 1, 2024

Data-Driven Creativity

… advancement marketing department  requires teams to collect metrics—but until recently, the numbers weren’t very useful to the marketing and communications team. Then Director of … user (registration) with marketing activity data (emails, social posts) to learn what is most effective. This led to …
Article
December 2, 2022

2022 CASE Kentucky Conference

… 2022, CASE requires all attendees, exhibitors, and staff to provide proof of COVID-19 vaccination or negative COVID-19 test results prior to participating in person at any conference. Please view … elements of the Appalachian oral storytelling tradition to the page. As a graduate of Berea College and Eastern …
Event
November 1, 2023

‘Tis the Season for Video Excellence

… Video Excellence Six 2023 Circle of Excellence Awards went to end-of-year video holiday messages, including the Dragon … about this Grand Gold Award-winning film here and scroll to watch the other five award-winning videos. Credit: The … England, school).  In the film, Bowles climbs a ladder to an attic where he finds a bag of marbles and other …
Article
March 1, 2024

Painting, Planting, and Pruning

… 1960 gathered for its 35th reunion in 1995, alumni wanted to give back to their alma mater but many couldn’t make significant … financial gifts. Instead, the alumni presented a proposal to the college’s president: An event through which graduates …
Article
January 1, 2024

We Got This

… curiosity, dedication, and ambition.   What Faith Means to Me Boston University, Massachusetts, U.S. A group of Black … Cydney Scott How do you visually depict what faith means to an individual? This is the question that propelled Senior Photojournalist Cydney Scott to capture the gold COE Award-winning photo essay, “What …
Article
July 1, 2024

Voices: “Sometimes It Just Hits You”

… annual Editors Forum brings magazine editors together to swap best practices. At the 2024 program in April in Washington, D.C., U.S., Currents asked participants to share their top tips for writing headlines. “I always look to—whether it’s the subject of the story or other faculty or …
Article
May 1, 2023

Cuban Coffee and Collaboration

… coffee CREATIVE PROPOSAL: FIU created a gift proposal to look like a label of Café Bustelo coffee. Credit: Florida … university. Inside the cannister: a proposal designed to look like a yellow brick of Café Bustelo that smelled of … Cheng, Dean of the Chaplin School, who understood “we had to do something both bold and memorable,” says Nina Rose, …
Article

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    Join us at CASE Academy and unlock the leader within you. At this exclusive online course,  you’ll embark on a learning journey alongside colleagues from diverse advancement disciplines.

  • Resources
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    Advancement Resource Catalog

    ARC

    Visit the CASE Library's database and search through more than 15,000 articles, books, and white papers. Start your search.

  • Insights
    • Getting Started
    • Today’s Opportunities
    • Building Strategy
    • Surveys
    • CASE Global Reporting Standards

    CASE Global Standards

    Global Standards

    Learn about the common set of standards, guidelines, and definitions for reporting the results of educational philanthropy activities at schools, colleges, and universities across the globe.  

  • Awards
    • Circle of Excellence
    • Global Individual Achievement Awards
    • Independent School Awards
    • Individual Achievement Awards
      • Distinguished Service Awards
      • CASE Leadership Award
      • Previous Winners
    • CASE District Awards
    • CASE Commonfund College and University Foundation Award
    • Award Recipients

    Circle of Excellence Awards

    COE

    CASE’s annual Circle of Excellence Awards showcase outstanding work in advancement. Meet our exceptional award winners.

  • Connect
    • Regions
      • Africa
      • Asia-Pacific
      • Europe
      • Latin America
      • US/Canada
      • Regional Councils
    • Districts
    • Communities
    • Schools
    • Community Colleges
    • College and University Foundations
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    • Volunteer
    • Educational Partners
      • Engage with CASE
      • Marketing Opportunities Available with CASE
      • Industry Advisory Council
      • Educational Partners Directory
      • CASE Standards Champions
      • CASE Media Kit
    • CASE Multi-Cultural Network

    Educational Partners

    Educational Partners

    Meet CASE's Educational Partners - industry thought leaders working with CASE to strengthen schools, colleges, and universities.

  • Talent
    • Career Central
    • CASE Advancement Internship US-Canada
      • Become a Host Institution
      • Intern Spotlight
    • CASE Graduate Trainee Programmes
      • Asia-Pacific
      • Europe
      • US and Canada

    Career Central

    Career Central

    Visit CASE's Career Central to build your team or look for new career opportunities. 

  • About
    • Championing Advancement: CASE Strategic Plan
    • Celebrating 50 Years
    • What CASE Stands For
    • The Evolution of CASE
      • Board Leadership
      • Volunteer Leadership
      • President's Page
    • Offices & Staff
      • Washington D.C.
      • London
      • Mexico City
      • Singapore
      • Senior Staff Listing
    • Membership
    • Giving to CASE
      • Giving Opportunities
      • Impact of Giving
      • Legacy Giving
    • Online Newsroom
      • CASE in the News
      • CASE Experts
      • CASE Media Kit
    • Careers at CASE

    CASE Future Fund

    CASE Future Fund

    In celebration of CASE’s 50th anniversary, CASE is proudly establishing the Future Fund – a visionary philanthropic initiative poised to support and shape the future of the advancement profession. Support the Future Fund. 

  • Membership
    • Create/Manage My Account
    • Become an Institutional Member
    • CASE Membership Primary and Secondary Coordinators
    • Explore Membership Benefits
    • Membership Directory
    • Membership Tutorial Videos

    Member Benefits

    Member Benefits

    Strengthen your advancement operation, including the latest research and trends in advancement, career and professional development programs, and publications. 

    See all membership benefits and contact us today! 

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